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All Journal Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat Jurnal Riset Ekonomi, Manajemen, dan Bisnis
Pratama, Rizky Yudha
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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The Influence of Perceived Risk on Trust, E-WOM, and Purchase Intention in Shopee Users Pratama, Rizky Yudha; Harsono, Soni
Jurnal Riset Ekonomi, Manajemen, dan Bisnis Vol. 2 No. 1 (2025): Mei 2025
Publisher : Universitas Kristen Petra dan Ikatan Sarjana Ekonomi Indonesia Cabang Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jremb.2.1.1-5

Abstract

This research aims to test and analyze the influence of risk perception on trust, trust in E-WOM and purchase intentions of Shopee users. This type of research is quantitative with a relational approach. The population of this research is Shopee users and the sample is Shopee users in Surabaya. The sampling technique uses purposive sampling with certain criteria and a sample size of 155 respondents. Data was collected through a questionnaire with five Likert scale measurements for all variables. This research uses Structural Equation Modeling - Partial Least Square (SEM-PLS). Validity and reliability tests have been carried out, the results are that all indicators are valid, and all variables are declared reliable. The research results confirm that perceptions of perceived risk have a negative and significant effect on trust, trust has a significant positive effect on E-WOM and purchase intentions of Shopee users. This research shows that Shopee users really consider risk when buying products on Shopee, apart from that trust is an important factor in E-WOM and also purchase intention.
Mitigation and Innovation in Making Natural Handwash Made from Coffee Grounds in Dusun X Batangkuis Deli Serdang Schools Towards Face-to-Face Schools Elimasni; Nurwahyuni, Isnaini; Supriharti, Deny; Pratama, Rizky Yudha
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 2 (2023): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/abdimastalenta.v8i2.13932

Abstract

The government's desire to reopen and implement offline education has become a hot topic of discussion lately. The risk of spreading covid 19 to children is the concern of many people. For this reason, mitigation and prevention efforts need to be carried out to reduce the potential for the spread of covid 19. One effort that can be done is to make hand washing a good habit. The activity was carried out by providing training in making liquid hand soap for the community, especially teachers and school students in Dusun X to socialize how to prevent the spread of Covid-19 in schools. Activities are carried out through 5 (five) stages which include (1) Survey (2) Soap Making Test (3) Socialization; (4) Soap-making skills training; (5) Monitoring and Evaluation. It is hoped that the manufacture of natural handwash can be used for schools and school children in Dusun X Batangkuis Deliserdang to prevent covid 19 from going to face-to-face school in 2021.
Co-Authors Elimasni Isnaini Nurwahyuni Soni Harsono Supriharti, Deny