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All Journal Cendekia Niaga
Widyantini, Rahayu
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Analisis Daya Saing Produk Ekspor Indonesia Sebagai Strategi Wirausaha Memasuki Pasar Australia Widyantini, Rahayu
Cendekia Niaga Vol 5 No 2 (2021)
Publisher : Pusat Pendidikan dan Pelatihan Aparatur Perdagangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52391/jcn.v5i2.581

Abstract

The trade cooperation between Indonesia and Australia opens a new chapter with the ratification of the existing comprehensive economic cooperation agreement. This opportunity must be maximally utilized by Indonesian export entrepreneurs by looking at the potential of Indonesian products in the Australian market. The purpose of this study is to analyze the characteristics needed by export entrepreneurs and to analyze the potential of Indonesian products and their requirements in the Australian market which are used as a reference for export entrepreneurs entering the Australian market. The method used in this research is a mix method with descriptive analysis of export entrepreneurial behavior and with quantitative data processing to see the competitiveness of Indonesian products in the Australian market using the value of Revealed Comparative Advantage (RCA). Export entrepreneurs must have mental characteristics and export knowledge skills. Export knowledge about the competitiveness of Indonesian products is obtained from the results of RCA calculations, namely products that have high potential in the Australian market, including Raw materials, Food Products, Minerals, Fuels, Food, Textiles and Clothing, Textiles, Intermediate goods, Consumer goods and Ores and Metals. Apart from seeing the potential of Indonesian products in the Australian market, Indonesian export entrepreneurs need to also look at export and entry requirements in Australia
Analysis of The Competitiveness of Indonesian Coffee in The Export Market Widyantini, Rahayu
Cendekia Niaga Vol. 3 No. 1 (2019): Cendekia Niaga
Publisher : Pusat Pengembangan Kompetensi Aparatur Perdagangan

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Abstract

Coffee is one of the Indonesia's leading products. It contributed to 2.7% of the world's exports and ranked number fourth as the world coffee producers in 2018. Indonesian coffee export has declined during the 2014-2018 at 5%. Similarly, production capacity has decreased too by 5.6% from 2017-2018. The global value chain for coffee is dominated by a relatively small number companies, mostly comes from foreign companies. As the result, the stakeholders involved in the coffee industry are not is not performing in the maximum result for expanding the overall value produced. This study aims to understand the competitiveness of Indonesian coffee in global market using the Revealed Comparative Advantage (RCA) and the Diamond Porter’s theory. This study utilized secondary data to calculate the RCA index and descriptive data from government report to explain the Diamond Porters theory. The results show that Indonesian RCA index is about 2,8 in 2018. The RCA value index is above the value of 1, means that Indonesia has good competitiveness in the global market. Based on this qualitative analysis, internal factor shows that Indonesia has a lower productivity as compared to the other top four exporting countries. Total demand of Indonesian coffee export is fluctuated but domestic demand shows an increase trend. There are only six big local company that processed additional values to the coffee. The Indonesia export destination country is also shown as the competitive market.
Analisis Daya Saing Produk Ekspor Indonesia Sebagai Strategi Wirausaha Memasuki Pasar Australia Widyantini, Rahayu
Cendekia Niaga Vol. 5 No. 2 (2021)
Publisher : Pusat Pengembangan Kompetensi Aparatur Perdagangan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The trade cooperation between Indonesia and Australia opens a new chapter with the ratification of the existing comprehensive economic cooperation agreement. This opportunity must be maximally utilized by Indonesian export entrepreneurs by looking at the potential of Indonesian products in the Australian market. The purpose of this study is to analyze the characteristics needed by export entrepreneurs and to analyze the potential of Indonesian products and their requirements in the Australian market which are used as a reference for export entrepreneurs entering the Australian market. The method used in this research is a mix method with descriptive analysis of export entrepreneurial behavior and with quantitative data processing to see the competitiveness of Indonesian products in the Australian market using the value of Revealed Comparative Advantage (RCA). Export entrepreneurs must have mental characteristics and export knowledge skills. Export knowledge about the competitiveness of Indonesian products is obtained from the results of RCA calculations, namely products that have high potential in the Australian market, including Raw materials, Food Products, Minerals, Fuels, Food, Textiles and Clothing, Textiles, Intermediate goods, Consumer goods and Ores and Metals. Apart from seeing the potential of Indonesian products in the Australian market, Indonesian export entrepreneurs need to also look at export and entry requirements in Australia
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