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All Journal PERSPEKTIF Journal of Regional Public Administration
Nugraha, Dadan Setia
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Humanities Languange, Linguistic, Communication & Media Social Sciences

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Peran Digital Governance dalam Peningkatan Daya Saing dan Branding Pariwisata Sumedang Nugraha, Dadan Setia
PERSPEKTIF Vol. 14 No. 4 (2025): PERSPEKTIF
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v14i4.16194

Abstract

This research aims to analyze the role of digital governance in increasing the competitiveness and branding of Sumedang tourism. Digital governance is seen as an important instrument in integrating information, technology, institutions, and socio-economic contexts in tourism promotion governance. This study uses a qualitative method with a naturalistic approach. The research method used is a qualitative method. Data was obtained through interviews, observations, and documentation of four informants determined by purposive sampling techniques, consisting of officials and staff of the Sumedang Regency Tourism, Culture, Youth, and Sports Office. Data analysis is carried out through reduction, presentation, and drawing of conclusions. The results show that the implementation of digital governance has supported the availability of accurate information, rapid data updates, and promotion through social media and virtual tours. However, its utilization is not optimal due to the limitations of digital infrastructure, human resource capacity, and the absence of standard operational standards in digital tourism promotion. The impact of digital promotion has been seen positively in improving the image of destinations and tourist interest in visits, even though the economic benefits have not been felt evenly. Overall, digital governance plays a strategic role in strengthening the branding and competitiveness of Sumedang tourism, noting the need to strengthen infrastructure, human resources, and more integrated policies.
KINERJA IMPLEMENTASI PROGRAM PELATIHAN BERBASIS KOMPETENSI DI UPTD BALAI LATIHAN KERJA KABUPATEN SUMEDANG Nugraha, Dadan Setia; Subangkit, Ikbal Yanuar; Khoerunisa, Gina Sonia; Apriani, Delis; Setiadiputri, Lesta Bunga; Wahyuni, Bunga Tri
JRPA - Journal of Regional Public Administration Vol. 9 No. 1 (2024): JRPA - Journal of Regional Public Administration
Publisher : LPPM UNSAP & FISIP UNSAP

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Abstract

This study aims to find out, and obtain objective data and information regarding the Performance of Competency-Based Training Program Implementation at UPTD BLK at the Sumedang Regency Manpower and Transmigration Office. This research uses qualitative methods with a type of descriptive analysis. Informants were determined using purposive sampling techniques so that the informants of this research were the Head of UPTD BLK, UPTD BLK Staff, Sewing Instructors, and Automotive Instructors. Then, data collection techniques are carried out by literature studies, field studies (observation, interviews, and documentation) and triangulation. After that, data processing uses data reduction, data display, data conclucion drawing/verifivation. Performance of Competency Based Training Program Implementation at UPTD BLK at the Sumedang Regency Manpower and Transmigration Office as a whole the program is running quite well, although there are some that need to be improved both from the internal and external environment as a support for the success of this program. With the inhibiting factors for the success of program achievement, employees carry out efforts to minimize the inhibiting factors regarding the ability of training instructors, the falsity of facilities and infrastructure, program target targets, supervision and policies that exist in the implementation of Competency-Based Training Program Implementation Performance at UPTD BLK Sumedang Regency. Based on the results of the study, there are several suggestions, including increasing supervision of competency-based training programs, improving the quality of facilities and infrastructure that support the implementation of training and improving the skills and knowledge of the workforce so that the workforce is better prepared to fill available job vacancies.
PEMBINAAN ORGANISASI KEBUDAYAAN DI KABUPATEN SUMEDANG OLEH DISPARBUDPORA Nugraha, Dadan Setia; Rohidin, Amin; Mubarokah, Dela Riska; Khairani, Lystia; Irawan, Reval; Putri, Rindu Syahrani Iklima; Melinda, Wida Nur
JRPA - Journal of Regional Public Administration Vol. 10 No. 1 (2025): JRPA - Journal of Regional Public Administration
Publisher : LPPM UNSAP & FISIP UNSAP

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Abstract

The aim of the research conducted by the researchers was to analyze how cultural organizations in Sumedang Regency are fostered by Disparbudpora, what factors hinder it, and how to overcome the obstacles. The research method used in this research is a qualitative research method. With research informants, namely the Head of Culture, Functional Position in the Cultural Sector, Regional Arts and Culture Expert Staff. The data collection techniques used were literature study and field study consisting of observation, interviews and documentation. Meanwhile, the processing procedures in this research are data reduction, data presentation, data verification and triangulation. Based on the research results, it was concluded that the development of cultural organizations carried out by the Sumedang Disparbudpora showed that the Cultural Organization at the Sumedang Regency Tourism, Culture, Youth and Sports Department was effective. This was reviewed from the preparation of guidance guidelines carried out by Disparbudpora and then by determining the methods carried out directly into the field. The inhibiting factor in developing cultural organizations is the budget factor, which currently the government, especially the government departments, is still trying to maximize the development of cultural organizations. Disparbudpora's efforts to overcome factors inhibiting the development of organizational groups include efforts to increase training and development as well as improving facilities and infrastructure.
Co-Authors Apriani, Delis Irawan, Reval Khairani, Lystia Khoerunisa, Gina Sonia Melinda, Wida Nur Mubarokah, Dela Riska Putri, Rindu Syahrani Iklima Rohidin, Amin Setiadiputri, Lesta Bunga Subangkit, Ikbal Yanuar Wahyuni, Bunga Tri