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All Journal Ta`Limuna : Jurnal Pendidikan Islam Global Educational Research Review
Ahmad, M. Ibnu
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Religion Education Social Sciences

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Pola Adaptasi Mahasiswa Baru Dalam Meraih Prestasi Akademik (Studi Kasus Adaptasi Mahasiswa China di UIN Maulana Malik Ibrahim Malang) Ahmad, M. Ibnu
TA'LIMUNA: Jurnal Pendidikan Islam Vol. 10 No. 1 (2021): MARET
Publisher : STAI Ma'had Aly Al-Hikam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32478/talimuna.v10i1.479

Abstract

AbstractsThis study aims to understand the adaptation process of Chinese students in the first year with the culture of local students UIN Maliki Malang. The research method uses qualitative with a single case study design. The data of this study were collected from four Chinese students of UIN Malang in the academic year 2017/2018 through in- depth interview techniques. While data analysis is done using interactive analysis techniques. The findings of this study are: (1) the process of adaptation of Chinese students to the culture of local students goes through three important stages, namely: (a) adaptation to temperature, weather, and food taste; (b) the language of communication and local student accent; and (c) students' values, norms and local wisdom. In the process, Chinese students experience anxiety and uncertainty. To overcome this they learn to understand, accept and be open to the host culture. (2) The obstacles in the adaptation process are: (a) internal factors, namely inferiority complex; and (b) external factors, namely stereo type from local students and the language of communication. Keywords: Adaptation, Chinese students, host culture  AbstrakKajian ini bertujuan untuk memahami proses adaptasi mahasiswa China pada tahun pertama dengan budaya mahasiswa lokal UIN Maliki Malang. Penelitian ini menggunakan metode penelitian kualitatif dengan rancangan studi kasus tunggal. Data penelitian dihimpun dari empat mahasiswa China UIN Malang tahun akademik 2017/2018 dengan melalui teknik wawancara mendalam. Sementara analisis data dilakukan memakai teknik analisis interaktif. Temuan penelitian ini adalah: (1) proses adaptasi mahasiswa China dengan budaya mahasiswa lokal dilalui dengan tiga tahapan penting yaitu: (a) adaptasi dengan suhu, cuaca, dan cita rasa makanan; (b) bahasa komunikasi dan dialeg mahasiswa lokal; dan (c) nilai, norma dan kearifan lokal mahasiswa. Dalam proses tersebut, mahasiswa China mengalami kecemasan dan ketidakpastian. Untuk mengatasinya mereka belajar memahami, menerima dan terbuka dengan host culture. (2) Hambatan dalam proses adaptasi tersebut adalah: rendah diri; stereo type dari mahasiswa lokal serta bahasa komunikasi yang tidak lancar. Kata Kunci: Adaptasi, Mahasiswa China, host culture
Building School Brand Image Through Internal Branding and Islamic Branding in an Integrated Islamic Primary School: A Qualitative Case Study with Embedded Descriptive Survey Data from SDIT Tawakkal Pacitan Ahmad, M. Ibnu; Mustofa, Arif
Global Educational Research Review Vol. 2 No. 2 (2025): Issue in Press
Publisher : MyResearch ID Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71380/GERR-12-2025-48

Abstract

Purpose – This study aims to explain how SDIT Tawakkal Pacitan builds and maintains brand image as an elementary school that integrates modern science and Islamic values, as well as how middle-class Muslim perceptions shape their preferences toward the school.Methods/Design/Approach – The research uses a case study with a qualitative approach strengthened by embedded descriptive quantitative data. Qualitative data were collected through semi-structured interviews with the principal, vice principal, homeroom teachers, and parents/guardians; observation of school activities; and document analysis. Quantitative data were obtained through a parent questionnaire to map the socioeconomic profile and the weight of decision factors. Qualitative analysis followed an interactive model of reduction, display, and verification, with source and method triangulation.Findings – Parents interpret the brand image of SDIT Tawakkal as a religious, smart, and noble-character elementary school, as reflected in the consistency of services, an integrated curriculum, habituation of worship, teacher role modeling, and school-home partnerships. Questionnaire results show that the dominant factor of preference is the unique value of the integration of aqliyah and ruhiyah education (65,5%), followed by the school environment (16,8%), teacher quality (11,5%), and aqidah alignment (6,3%). The principles of Islamic branding operate as a normative foundation through the integration of aqidah, sharia, and akhlak in service design and school culture.Originality/Value – This study affirms that the brand image of SDIT in local nonmetropolitan contexts is primarily shaped by internal branding and the coherence of the service experience, not promotion alone.Practical Implications – SDIT managers need to position branding as a quality strategy by standardizing services based on unique values, aligning teacher recruitment and development with the school’s identity, and maintaining school-home partnerships in an accountable manner and sensitive to privacy.Keywords brand image, internal branding, integrated Islamic school, middle-class Muslims, Islamic branding.Paper type Research paper
Co-Authors Arif Mustofa