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A Cross Sectional Study “Impact of Corona Virus Pandemic on Nursing Education: A Paradigm Shifting or Sustaining the Roots? Mahendra Kumar Saini; Shelly; Binal Joshi; Ankita Singh
Indian Journal of Forensic Medicine & Toxicology Vol. 15 No. 2 (2021): Indian Journal of Forensic Medicine & Toxicology
Publisher : Institute of Medico-legal Publications Pvt Ltd

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37506/ijfmt.v15i2.14330

Abstract

Background:COVID 19 outbreak miens critical concern to global education system across the world.The closure of universities has left billions of students behind. Nursing educators and students relied ontechnology to continue learning online during the pandemic. However, online education is hampered by thelack of networks, power, infrastructure such as inaccessible and lack of digital skills.Aim: The aim of the study was to evaluate the impact of the COVID 19 outbreak on nursing education.Objectives:1. To assess the perception regarding impact of corona pandemic on nursing education, limitations ofE-learning and required modifications among nursing educators.2. To find out the association between perception of nursing educators with their socio-demographicvariables.Material and Methods: Quantitative Cross sectional research design was adopted with Non probabilitytechnique(Convenient sampling) .Data were collected through a Google form consisting of selfstructured Likert scale on perceptions of nursing educators. The Subdomains of the perception were impactof COVID-19 outbreak on Nursing education, Limitations of e-learning and essential modifications required.Result: of the study revealed that the corona pandemic outbreak has adversely impacted nursing educationand urgent need to implement effective e-learning teaching learning strategies of nursing educators tounderstand their perception and issues they are facing during e- classes to foster teaching-learning.Themean and SD of (7.9 + 3.9) shows negative impact of COVID pandemic on nursing education and are oflimitations in E-learning methods with a mean and SD score of (6.2 + 2.4).Conclusion: The process of imparting education has seen a sea change during the threat of the COVIDpandemic. Besides, technology is affecting every side of society and changing it regularly. Challenges inthe E-learning context shows the requirement for up-gradation in institutional technology infrastructure andteacher’s capacity building training to improve technological expertise.
PENGARUH BRAND IMAGE, BRAND QUALITY, BRAND TRUST TERHADAP BRAND LOYALTY PADA PRODUK MEREK PHILIPS shelly; David Humala Sitorus
SCIENTIA JOURNAL Vol 4 No 7 (2022): Volume 4 Nomor 7 2022
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In companies in the field of industry need to make efforts to process quality and safe productswhen used by consumers. Then the company needs to pay attention to marketing strategiesin the progress of a product in the future, to increase sales and generate profits for thecompany. If the image and quality of the product is marketed well, it will certainly increasebrand loyalty. Here are the factors that affect brand loyalty, namely brand image, brandquality, and brand trust. The purpose of this study is to find out the influence of Brand Image,Brand Quality, Brand Trust on Brand Loyalty on Philips Brand Products. The sample numberof 100 people and respondents were consumers of Philips light products in Batam city usingpurposive sampling techniques. The type of research used is a quantitative approach withmultiple linear regression analysis tools.The results of this study show that Brand Image,Brand Quality, and Brand Trust simultaneously have a significant effect on Brand Loyalty onPhilips Brand Products and proven truth. While partially Brand Image, Brand Quality, andBrand Trust have a significant effect on the Brand Loyalty of Philips Brand Products andproven to be true. In conclusion, partially and simultaneously it was proven that Brand Image,Brand Quality, and Brand Trust had an effect of 52.9%. The remaining 47.1% were affectedby other variables not studied in the study.Keywords : Brand Image, Brand Quality, Brand Trust, and Brand Loyalty.