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A Competitive Advantage Strategy Through The Use Of Technology Marketing Information, And Orientation Of Learning With Performance As An Intervening Variable Saimin; Lustono; D. Utami, Ristianawati
Jurnal Internasional Bisnis, Humaniora, Pendidikan dan Ilmu Sosial Vol 2 No 2 (2020): International Journal of Business, Humanities, Education and Social Sciences
Publisher : Universitas Teknologi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46923/ijbhes.v2i2.96

Abstract

This study aims to determine the significance of the positive influence of marketing information technology, learning orientation, and performance on competitive advantage, to determine the significance of the positive influence of marketing information technology and learning orientation on performance, and to determine the effect of the use of information technology and learning orientation on competitive advantage through performance as an intervening variable. This research uses quantitative methods. Research variables consist of information technology, learning orientation, performance, and competitive advantage. The population in the study is all Small and Medium Enterprises (MSME) Pottery entrepreneurs in Kasongan, Bantul Regency. The sampling method is purposive sampling, based on the characteristics or criteria of the sample size of 60 respondents. The data collection method uses a questionnaire. The analysis technique used is multiple linear regression equations with a significance level of 5%. The results show that the use of information technology, learning orientation, and performance have positive and significant effects on competitive advantage in the SMEs of Pottery Kasongan, Bantul Regency. The use of information technology and learning orientation have positive and significant effects on the performance of the Small and Medium Enterprises (MSME) Gerabah Kasongan, Bantul Regency. On the other hand, performance can mediate the effect of the use of information technology and learning orientation on the competitive advantage.
STRATEGI PENGELOLAAN SAMPAH BERKELANJUTAN DI PADUKUHAN JOMBLANG: MENUJU LINGKUNGAN BERSIH DAN SEHAT Hidayatullah; Wilis Fahlefi; Purnama Andri Murdapa; Prihartanto Eko Wibowo; Eka Yulianta; Saimin
HIKMAYO: JURNAL PENGABDIAN MASYARAKAT AMAYO Vol. 4 No. 1 (2025): HIKMAYO : Jurnal Pengabdian Masyarakat
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/hikmayo.v4i1.282

Abstract

Household waste management is one of the major challenges in Indonesia, particularly in rural areas that often lack integrated waste processing facilities. This community service program was implemented in Padukuhan Jomblang, Sendangadi Village, Mlati, Sleman, with the aim of addressing waste issues through community-based approaches and the application of sustainable practices. A participatory method was employed to empower the local community, including training on composting and creative recycling as practical and environmentally friendly solutions. Additionally, the program sought to integrate environmental sustainability with economic opportunities by utilizing organic and inorganic waste.The results revealed a significant reduction in household waste volume, increased community awareness of sustainable waste management, and the development of economic potential, such as the creation of creative products from recycled materials. This program demonstrated that community-based waste management not only contributes to a cleaner and healthier environment but also provides long-term social and economic benefits. These findings offer a replicable model for other areas with similar conditions.
EFEKTIVITAS PENGELOLAAN SURAT MANUAL DAN DIGITAL DALAM MEWUJUDKAN TATA KELOLA ADMINISTRASI YANG AKUNTABEL DI DINAS PENDIDIKAN DIY Shafa Cahyaningrum, Annisa; Hidayatullah, Hidayatullah; Saimin
JMMU: JURNAL MAHASISWA MANAJEMEN DAN UMUM Vol. 2 No. 1 (2025): JMMU: Jurnal Mahasiswa Manajemen dan Umum
Publisher : LPPM AKADEMI MANAJEMEN ADMINISTRASI YOGYAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/jmmu.v2i1.325

Abstract

This study aims to analyze the effectiveness of manual and digital correspondence management in realizing accountable administrative governance at the Department of Education, Youth, and Sports of the Special Region of Yogyakarta (Disdikpora DIY). Using a qualitative descriptive approach, data were collected through direct observation, in-depth interviews, and documentation. The findings reveal that manual correspondence is still used, particularly for confidential letters or those requiring wet signatures, while the digital system via the SRIKANDI application enhances tracking capability, time efficiency, and archive security. The digital system supports administrative transparency and accountability by providing an auditable digital trail. However, the coexistence of manual and digital systems has led to work duplication and decreased efficiency. Other challenges include limited digital literacy, inadequate network infrastructure, and employee resistance to change. Therefore, sustainable human resource training, improved technological infrastructure, and strict internal policy are required to fully integrate the digital system. Such integration is essential to achieve modern, professional, and accountable public administration in alignment with good governance principles.