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All Journal Sistemasi: Jurnal Sistem Informasi Jurnal Teknologi Sistem Informasi dan Aplikasi Journal Cerita: Creative Education of Research in Information Technology and Artificial Informatics Jurnal Ilmiah Manajemen Kesatuan Jurnal Riset Sistem Informasi dan Teknologi Informasi (JURSISTEKNI) International Journal of Health, Engineering and Technology Jurnal Informatika: Jurnal Pengembangan IT
Lattu, Arny
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Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Dentistry Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Mechanical Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary

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Journal : Jurnal Ilmiah Manajemen Kesatuan

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The Influence of Using the QRIS Digital Payment Method on Customer Purchasing Decisions Zalukhu, Sukmardin; Lattu, Arny
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 1 (2025): JIMKES Edisi Januari 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i1.3064

Abstract

The development of digital technology has brought significant changes across various sectors, including payment systems. The Quick Response Code Indonesia Standard (QRIS) is one of the key innovations in digital payment systems developed by Bank Indonesia and the Indonesian Payment System Association. This study aims to analyze the impact of using the digital payment method QRIS on consumer purchasing decisions in Sukabumi City using the Technology Acceptance Model (TAM) approach. The variables studied include perceived usefulness, user attitude, and intention to use, measured through an online questionnaire involving 98 respondents. The results show that these three variables significantly influence purchasing decisions. QRIS is believed to provide convenience, efficiency, and comfort in transactions, thereby encouraging positive attitudes and high usage intentions. In conclusion, the implementation of QRIS can enhance transaction efficiency and positively impact consumer purchasing behavior, particularly in the MSME sector. This research contributes to the development of digital payment systems in Indonesia and is expected to provide input for policymakers in supporting broader adoption of QRIS.
Co-Authors Aulia, Gesi Hamzah, Shela Septiani Maulana, Agung Mulyani, Eneng Sri Permana, M. Anton Permana, M.Anton Permana, Muhamad Anton Rahman, Aura Saputra, Dimas Wina Setiawaty Zalukhu, Sukmardin