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PENGARUH PENDIDIKAN KEWIRAUSAHAAN TERHADAP MINAT BERWIRAUSAHA Tyra, M.J; Sarjono, Andreas
Jurnal Keuangan dan Bisnis Vol. 18 No. 1 (2020): Jurnal Keuangan dan Bisnis Volume 18 No. 1, Edisi Maret 2020
Publisher : Catholic University Musi Charitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (484.872 KB)

Abstract

The research entitled The Effect of Entrepreneurship Education on Entrepreneurial Interest (Survey on Students of Management Studies Program at the Catholic University of Musi Charitas) was a study to prove whether entrepreneurship education influences students of Management Studies Program at the Catholic University of Musi Charitas for their interest in managing a business. Because this problem remains a question whether the education obtained and the business practices that have been carried out had an impact on student interest in opening a business. The variables used were Entrepreneurship Education variable (X) including Know-What, Know-Why, Know-Who, and Know-How indicators. While for variable Y was the interest in entrepreneurship. The type of research used was survey technique. Data collection techniques were carried out by distributing 5-point Likert scale questionnaires, that is from strongly disagree to strongly agree. The population in this study was active students of Management Study Program at the Catholic University of Musi Charitas who had taken entrepreneurship courses at Batch 2017/2018 and 2018/2019. The sampling technique used was census technique. The data analysis technique used was descriptive analysis with an average score calculation, and the Research Hypothesis regression testing was using simple regression analysis. The results of the study through t-test from simple proved that entrepreneurship education influences the interest in entrepreneurship with a significance value of 0.001 (<0.005).
PENGARUH COUNTRY OF ORIGIN DAN ELECTRONIC-WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN JASA GOFOOD DI KOTA PALEMBANG Valentina, Felicia; Tyra, M.J; Lina, Lina
Jurnal Keuangan dan Bisnis Vol. 22 No. 1 (2024): Jurnal Keuangan Dan Bisnis Volume 22 Nomor 1 Maret 2024
Publisher : Catholic University Musi Charitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32524/jkb.v22i1.862

Abstract

This research was conducted with the aim of analyzing and knowing the influence of Country Of Origin and Electronic-Word Of Mouth on the purchase decision of GoFood services in Palembang city. The selected population is people who use GoFood services in Palembang city. The sample used in this study was 100 respondents. The sampling technique uses a non-probability sampling technique with purposive sampling method. The data used in this study are primary and secondary data. Primary data is obtained from questionnaires while secondary data uses journals, news, and books. The data analysis techniques used are validity test, reability test, classical assumption test, namely normality test, multicollinearity test, and heteroskedasticity test, multiple linear regression analysis, hypothesis test consisting of t test and coefficient of determination. The results of the study proved that the Country Of Origin has a positive but not significant effect on purchasing decisions. Electronic-Word Of Mouth has a positive and significant effect on purchasing decisions.