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All Journal Journal of Physical Education and Sports Arus Jurnal Sosial dan Humaniora
supriyadi, hery
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Android-Based Physical Fitness Assessment Application for Student of Senior High School 1 Kudus supriyadi, hery; Rustiadi, Tri; Soenyoto, Tommy
Journal of Physical Education and Sports 2021: Article In Press 2021
Publisher : Study Program Education and Sports, Postgraduate Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jpes.v10i2.46307

Abstract

The purpose of this study is producing an android application product which makes it easier for physical education teachers and students to measure physical fitness. The problems of the study are 1). What is the android-based physical fitness assessment application for students of Senior High School 1 Kudus’ model? 2). How effective is the android-based physical fitness assessment application for students of Senior High School 1 Kudus?The results of this study is an android-based application product of physical fitness test for students of Senior High School 1 Kudus which is effective and attractive to use by both physical education teachers and students. The validation result by material experts in all aspect is "Very Good" with an average score of 93.13%, the media experts’ assessment to product is "Very Good" with an average score of 89.09%, the teachers’ assessment to the product is "Very Good "with an average score of 85.38%, assessment by the large group students is" Very Good "with an average score of 85.11%. This study concludes that a product of android-based physical fitness assessment application has been produced and the teachers, students and parents can download it in the Play store by keyword "SIKESA". The implication of the research is that "SIKESA" can simplify the physical education learning process and become a learning resource which can be used by students to learn independently.
Android-Based Physical Fitness Assessment Application for Student of Senior High School 1 Kudus supriyadi, hery; Rustiadi, Tri; Soenyoto, Tommy
Journal of Physical Education and Sports Vol 10 No 2 (2021): June 2021
Publisher : Study Program Education and Sports, Postgraduate Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jpes.v10i2.46307

Abstract

The purpose of this study is producing an android application product which makes it easier for physical education teachers and students to measure physical fitness. The problems of the study are 1). What is the android-based physical fitness assessment application for students of Senior High School 1 Kudus’ model? 2). How effective is the android-based physical fitness assessment application for students of Senior High School 1 Kudus?The results of this study is an android-based application product of physical fitness test for students of Senior High School 1 Kudus which is effective and attractive to use by both physical education teachers and students. The validation result by material experts in all aspect is "Very Good" with an average score of 93.13%, the media experts’ assessment to product is "Very Good" with an average score of 89.09%, the teachers’ assessment to the product is "Very Good "with an average score of 85.38%, assessment by the large group students is" Very Good "with an average score of 85.11%. This study concludes that a product of android-based physical fitness assessment application has been produced and the teachers, students and parents can download it in the Play store by keyword "SIKESA". The implication of the research is that "SIKESA" can simplify the physical education learning process and become a learning resource which can be used by students to learn independently.
Strategic Marketing Transformation pada UMKM Pasca Digitalisasi: Studi Kasus pada UMKM Kain Tenun Tolaki Supriyadi, Hery; Masri , La Ode Muhammad Aril; Mokodompit , Eliyanti Agus
Arus Jurnal Sosial dan Humaniora Vol 6 No 1: April (2026)
Publisher : Arden Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57250/ajsh.v6i1.2560

Abstract

Penelitian ini bertujuan menganalisis strategic marketing transformation pada UMKM pasca digitalisasi melalui studi kasus pada UMKM Kain Tenun Tolaki. Latar belakang penelitian didasarkan pada pentingnya transformasi strategi pemasaran bagi UMKM berbasis budaya lokal dalam menghadapi perubahan perilaku konsumen dan persaingan ekonomi digital. Banyak UMKM telah mengadopsi teknologi digital, namun belum seluruhnya mampu mengubah digitalisasi menjadi keunggulan kompetitif yang berkelanjutan. Penelitian menggunakan pendekatan kualitatif dengan desain studi kasus. Data diperoleh melalui wawancara mendalam, observasi, dan dokumentasi terhadap pemilik usaha, pengelola, konsumen, serta pihak terkait. Analisis data menggunakan model interaktif Miles, Huberman, dan Saldaña melalui tahapan kondensasi data, penyajian data, serta penarikan kesimpulan. Hasil penelitian menunjukkan bahwa strategi pemasaran sebelum digitalisasi masih bersifat konvensional, bergantung pada penjualan langsung, promosi dari mulut ke mulut, dan pasar lokal terbatas. Pasca digitalisasi terjadi transformasi menuju pemasaran aktif melalui media sosial, branding digital, segmentasi pasar adaptif, cultural storytelling, customer engagement, dan pemanfaatan data sederhana sebagai dasar keputusan pemasaran. Transformasi tersebut berdampak pada peningkatan penjualan, perluasan jangkauan pasar, penguatan identitas merek, dan meningkatnya daya saing usaha. Temuan penelitian ini berupa model Strategic Marketing Transformation UMKM Berbasis Budaya Lokal yang menempatkan nilai budaya sebagai inti diferensiasi dan teknologi digital sebagai akselerator pasar. Penelitian ini berkontribusi bagi pengembangan teori pemasaran UMKM serta strategi penguatan industri kreatif lokal di era digital.
Co-Authors Masri , La Ode Muhammad Aril Mokodompit , Eliyanti Agus Tommy Soenyoto Tri Rustiadi, Tri