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All Journal Jurnal AME (Aplikasi Mekanika dan Energi): Jurnal Ilmiah Teknik Mesin Abdimas Indonesian Journal
Budiman, Ihsan
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Religion Economics, Econometrics & Finance Education Energy Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering Social Sciences

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Pendampingan Produk Home Industry “Sale Pisang Bu Mul” di Desa Tugurejo, Ponorogo melalui Rebranding, Repackaging, dan Digital Marketing Al Faruqi, Achmad Reza Hutama; Muhammad, Emyr; Setyowati, Nur Iman Siyus; Gattusso, Gagah; Nurhanif, Senna Zulsyaikh; Oktavian, Muhammad Iqbal; Putra, Surya Andhika; Irawan, Feri; Mahendrata, Dwi Yuda; Budiman, Ihsan; Philbertha, Regan Azzaria
Abdimas Indonesian Journal Vol. 5 No. 1 (2025)
Publisher : Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/aij.v5i1.628

Abstract

The development of digital marketing and branding strategies is essential for small businesses to compete in today’s market. This study aims to enhance the competitiveness of Sale Pisang Bu Mul, a home industry product from Tugurejo, Ponorogo, by optimizing branding, packaging, and digital marketing strategies. The participatory approach was employed in this community service program, involving direct mentoring, training, and evaluation. The mentoring focused on three key aspects: digital marketing implementation, e-commerce utilization, and packaging improvement. The results indicate a significant increase in product visibility and consumer engagement through social media and online marketplaces. The new packaging design has enhanced consumer appeal and product trust, contributing to improved market reach. By leveraging digital platforms, Sale Pisang Bu Mul has successfully expanded beyond its local market. This initiative demonstrates that digital marketing and effective branding play a crucial role in strengthening small businesses' competitiveness. Future developments should focus on continuous digital innovation and maintaining product quality to sustain business growth. Furthermore, this mentoring model can be replicated for other small businesses to expand their market reach and improve economic sustainability.
CFD SIMULATION COMPARISON OF BOILER COMBUSTION TEMPERATURE USING CONVENTIONAL COMBUSTION AIR AND OXY-FUEL COMBUSTION Budiman, Ihsan
AME (Aplikasi Mekanika dan Energi): Jurnal Ilmiah Teknik Mesin Vol. 8 No. 2 (2022)
Publisher : Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/ame.v8i2.4139

Abstract

The burning of fossil fuels is the cause of the largest carbon dioxide (CO2) emissions in the world today. CO2 emissions may cause the greenhouse effect and global countermeasures. Boilers are steam generators that use fossil fuels such as coal and natural gas in their environment. The boiler itself is commonly used in power plants and industrial steam generators. In its operation, conventional boilers fueled by natural gas use air for the combustion system where the content of Nitrogen (N2) gas in ordinary air reaches 79% which dissolves CO2 gas in the exhaust gas so that the CO2 gas is carried into the atmosphere. Several technologies that aim to reduce CO2 emissions include pre-combustion, post-combustion, and combustion of oxygen fuel. Numerical methods such as Computational Fluid Dynamics (CFD) are used because the oxy-fuel technology has limited use in the industrial and utility world, and requires large procurement costs. Based on the simulation results, the combustion temperature in the fire system in 1917 oC originating from the combustion system, the resulting temperature is 1857 oC. Even so, the temperature distribution in the oxyfuel combustion system is more even in the combustion system so that the combustion system will be better. This is evidenced by the comparison of temperature comparison graphs on each furnace wall. The result was an increase in the temperature of the wall furnace by 5 oC to 20 oC.
Co-Authors Achmad Reza Hutama Al Faruqi Gattusso, Gagah Mahendrata, Dwi Yuda Muhammad, Emyr Nurhanif, Senna Zulsyaikh Oktavian, Muhammad Iqbal Philbertha, Regan Azzaria Putra, Surya Andhika Setyowati, Nur Iman Siyus Solly Aryza