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All Journal West Science Interdisciplinary Studies West Science Interdisciplinary Studies Buletin Studi Ekonomi
Vianney, Yohanes Mario
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Red and White Cooperative: Challenges and Opportunities for Implementation in Manggarai Regency Vianney, Yohanes Mario; Larum, Kordianus
West Science Interdisciplinary Studies Vol. 3 No. 06 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i06.2021

Abstract

Presidential Instruction of the Republic of Indonesia Number 9 of 2025 launched the national program "Red and White Cooperatives" as an effort to accelerate community-based economic development in villages. This study analyzes the challenges and opportunities for implementing the program in Manggarai Regency, East Nusa Tenggara. The method used is a descriptive-qualitative approach with data collection techniques through literature studies, documentation, and semi-structured interviews with cooperative actors and stakeholders at the local level. This study highlights local socio-cultural, geographical, and economic conditions as well as institutional readiness to support village cooperatives. It was found that this program is promising as a solution to the people's economy, but faces obstacles in terms of cooperative literacy, infrastructure, and access to capital. The output of this study is a recommendation for a cooperative implementation strategy based on local wisdom that can be applied in areas with similar characteristics.
Red and White Cooperative: Challenges and Opportunities for Implementation in Manggarai Regency Vianney, Yohanes Mario; Larum, Kordianus
West Science Interdisciplinary Studies Vol. 3 No. 06 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i06.2021

Abstract

Presidential Instruction of the Republic of Indonesia Number 9 of 2025 launched the national program "Red and White Cooperatives" as an effort to accelerate community-based economic development in villages. This study analyzes the challenges and opportunities for implementing the program in Manggarai Regency, East Nusa Tenggara. The method used is a descriptive-qualitative approach with data collection techniques through literature studies, documentation, and semi-structured interviews with cooperative actors and stakeholders at the local level. This study highlights local socio-cultural, geographical, and economic conditions as well as institutional readiness to support village cooperatives. It was found that this program is promising as a solution to the people's economy, but faces obstacles in terms of cooperative literacy, infrastructure, and access to capital. The output of this study is a recommendation for a cooperative implementation strategy based on local wisdom that can be applied in areas with similar characteristics.
Consumer Preferences and Opportunity Costs in Local Culture: A Microeconomic Analysis of Wangkar Walek Song Lyrics Vianney, Yohanes Mario; Larum, Kordianus
West Science Interdisciplinary Studies Vol. 3 No. 08 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i08.2131

Abstract

Regional songs not only hold aesthetic and cultural values, but also contain socio-economic reflections of the community. The song Wangkar Walek from Manggarai is one form of cultural expression that contains narratives about choices, sacrifices, and social relations in the context of romance. Within the framework of microeconomics, the story in this song can be understood as a real picture of how individuals make decisions in situations of limitations and complex social considerations. The lyrics show individual preferences that are not only based on material gains, but also on emotional and social values such as love, recognition and dignity. On the other hand, there are real opportunity costs when the characters in the song have to sacrifice other alternatives that may be more socially or economically beneficial. These choices cannot be separated from the strong influence of local culture, such as customary norms, social status, and family expectations that shape the economic framework of traditional society. This research uses a descriptive qualitative approach with content analysis techniques of Wangkar Walek song lyrics. Data were obtained from song texts as primary sources, as well as literature on microeconomics and Manggarai culture as secondary sources. The results show that consumer preferences and opportunity costs are not only present in the modern market space, but also in the social interactions of traditional communities recorded in cultural works. This research opens an integrative space between economic studies and local culture, and becomes a contextual approach in microeconomic education.
PENGARUH E-WOM TERHADAPA EFEKTIVITAS LIVE STREAMING: MODERASI PERSEPSI NILAI PRODUK PADA KONSUMEN PEREMPUAN Besli, Eugenius; Peong, Hersanius Kurnia; Vianney, Yohanes Mario
Buletin Studi Ekonomi VOLUME.31.NO.01.TAHUN.2026
Publisher : Buletin Studi Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/BSE.2026.v31.i01.p04

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh electronic word of mouth melalui ulasan dan rating toko terhadap efektivitas live streaming shopping, serta menilai peran persepsi nilai produk sebagai variabel quasi moderasi. Data dikumpulkan dengan survei online cross sectional terhadap mahasiswi pengguna e-commerce di Kota Maumere. Data penelitian dianalisis dengan regresi linear berganda menggunakan SPSS 26. Hasil penelitian menunjukkan bahwa ulasan berpengaruh negatif terhadap efektivitas live streaming, sedangkan rating toko berpengaruh positif terhadap efektivitas live streaming. Sementara itu, persepsi nilai produk tidak terbukti berpengaruh secara langsung terhadap efektivitas live streaming. Pengujian moderasi menunjukkan bahwa persepsi nilai produk mampu memperkuat hubungan antara ulasan dan efektivitas live streaming, namun tidak mampu memoderasi hubungan antara rating toko dan efektivitas live streaming. Implikasi penelitian ini menekankan pentingnya pengelolaan kualitas ulasan dan strategi peningkatan nilai produk dalam meningkatkan efektivitas pemasaran melalui live streaming.     This study aims to analyze the effect of electronic word of mouth through store reviews and ratings on the effectiveness of live streaming shopping, as well as to assess the role of product value perception as a quasi-moderating variable. Data were collected through a cross-sectional online survey of female e-commerce users in Maumere City. The research data were analyzed using multiple linear regression with SPSS 26. The results show that reviews have a negative effect on the effectiveness of live streaming, while store ratings have a positive effect on the effectiveness of live streaming. Meanwhile, product value perception has no direct effect on the effectiveness of live streaming. Moderation testing shows that perceived product value can strengthen the relationship between reviews and live streaming effectiveness, but cannot moderate the relationship between store ratings and live streaming effectiveness. The implications of this study emphasize the importance of managing review quality and product value enhancement strategies in improving marketing effectiveness through live streaming.
Co-Authors Eugenius Besli Hersanius Kurnia Peong Larum, Kordianus Yohanes Mario Vianney