Majebi, Enesi Chukwuemeka
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Analysis of Stakeholders' Perceptions of The Impact of Crisis on Tourism in Ogun State, Nigeria Adesina-Uthman, Ganiyat Adejoke; Majebi, Enesi Chukwuemeka; Fagbolu , Olukemi Adedokun; Obaka, Abel Inabo
Jurnal Internasional Riset Bisnis Pariwisata Vol 2 No 2 (2023): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v2i2.863

Abstract

Ogun State, Nigeria, is experiencing crises, including kidnapping and terrorism, that can impact its destinations. Thus, this study examined the perceptions of 133 tourists on the influence of these crises on their visitation to an attraction in the state, using a questionnaire survey. Two attraction officials were also interviewed on whether such crises impact revenue generation and employment. Results from the questionnaires, which were analyzed using PSPP frequency distribution, show that although terror crises had no significant influence on tourists' visitation to the attraction, they were concerned with the level of insecurity at the destination. Also, the transcribed interview outcomes reveal that, although similar crises had no significant impact on tourism, their perceptions can affect revenue generation and employment when destinations are poorly projected. Consequently, these findings suggest the need for improved safety measures and mechanisms for promoting safe places at the destination by the authorities, for improved tourist arrivals, revenue, and employment opportunities.
Exploring the Application of Artificial Intelligence (AI) Tools in the Operations of Hotels in the Jos Tourism Sector in the Post-COVID-19 Period Majebi, Enesi Chukwuemeka
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 1 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i1.1577

Abstract

Artificial Intelligence (AI) tools have improved the operations of multiple tourism sectors, including hotel accommodation, attractions, transportation, travel agencies, and food and beverages in the post-COVID-19 period. Nonetheless, it does not seem that there is evidence of any study investigating the application of AI in the hotel sector of a developing destination’s tourism industry, like Jos, Plateau State, Nigeria, in the post-COVID-19 period. This article employs a semi-structured/In-depth interview technique to explore the perspectives of hotel accommodation stakeholders, including 7 hotel managers, 3 tourism industry sector consultants, and 2 academics in the Jos Metropolitan area of Plateau State, Nigeria, on the use of AI to improve their operations in the post-COVID-19 period. Data derived were descriptively analyzed based on themes on the uses of AI to enhance hotel business efficiency. The research revealed the efficiency of AI tools in the selected Jos hotels and the hindrances to their use, including customers’ personal privacy concerns, and poor patronage due to the current economic and security crisis. The article has implications for suggesting efficient measures for adopting AI technologies, including facial recognition, and mobile app/card entry for revenue generation, improving security and customer services in similar and other sectors of Nigeria’s tourism industry