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All Journal PIKSEL : Penelitian Ilmu Komputer Sistem Embedded and Logic Paradigma
Fathuzaen, Fathuzaen
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Computer Science & IT Decision Sciences, Operations Research & Management

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Clustering Customer Data Using Fuzzy C-Means Algorithm Nurfaizah, Nurfaizah; Fathuzaen, Fathuzaen
PIKSEL : Penelitian Ilmu Komputer Sistem Embedded and Logic Vol 9 No 1 (2021): Maret 2021
Publisher : LPPM Universitas Islam 45 Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/piksel.v9i1.2359

Abstract

The pattern of the service industry is influenced mostly by economic growth. When economic growth rises, the economic activity will also grow as in the case of insurance activities. One of the assets owned by an insurance company is the customer, hence the existence of a loyal or potential customer should be maintained by the insurance company. This study focuses on clustering or grouping the existing customer data in insurance companies using the Fuzzy C-Means (FCM) algorithm. This study uses data from the company for analysis and the results can be used as a basis for insurance companies in making decisions, especially those related to further insurance marketing to customers who have participated in insurance or who are still actively registered in payment insurance. Fuzzy C-Means can be used for clustering the customer datasets. It obtained 3 clustering results using Partition Coefficient (PC) in determining the validity index and the centers value was ranged from 0.5 to 1.0.
Implementasi Aplikasi Baca dan Tulis Sebagai Upaya Peningkatan Literasi Digital Nurfaizah; Nurfaizah, Nurfaizah; Hermanto, Nandang; Wibowo, Agung Tri; Fathuzaen, Fathuzaen; Rozaq, Hasri Akbar Awal
Paradigma - Jurnal Komputer dan Informatika Vol. 24 No. 1 (2022): Periode Maret 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/paradigma.v24i1.928

Abstract

The development of the digital world that continues to increase at this time makes people accustomed to the concept of digitization and technology, even now it has become a necessity. These developments need to be balanced with encouragement for users to better utilize the use of technology through the role of digital literacy. One of the efforts made to encourage the creation of digital literacy is by utilizing technology to support activities that can increase knowledge and improve people's reading and writing literacy. This will make technology users better at using technology and provide other benefits in increasing digital literacy, where increasing digital literacy is currently one of the government targets that has been pursued in various activities to build a society that is not only technology users but also able to utilize technology through their cognitive abilities such as writing so that they are not only able to operate technological devices. This research focuses on making reading and writing applications that can be used by all technology users so that they can foster public interest in reading and writing. In addition, this application will also provide a solution to the sluggish growth of book sales by publishers through the marketplace. Application users can enjoy reading and writing anywhere and anytime and make it easier to search and purchase literacy books. This application was developed using waterfall software development and has gone through a testing stage where all the designed features are already running as specified.
Co-Authors Agung Tri Wibowo Nandang Hermanto Nurfaizah Nurfaizah Nurfaizah, Nurfaizah Rozaq, Hasri Akbar Awal