Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal (JELIKU) Jurnal Elektronik Ilmu Komputer Udayana Devotion: Journal of Research and Community Service
Kurniadi, Kenny
Unknown Affiliation
Computer Science & IT

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Person Named Entity Recognition in Balinese Kurniadi, Kenny; ER, Ngurah Agus Sanjaya
JELIKU (Jurnal Elektronik Ilmu Komputer Udayana) Vol 10 No 1 (2021): JELIKU Volume 10 No 1, Agustus 2021
Publisher : Informatics Department, Faculty of Mathematics and Natural Sciences, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JLK.2021.v10.i01.p13

Abstract

Named Entity Recognition (NER) is part of information extraction whose task is to classify text which is categorized into several classes such as names of people (figures), organizations, and locations. In this study, the authors propose making a NER identify the names of characters in Balinese language documents. This study will use a rule-based method (rule-based). Rules are build based on the morphological structure and linguistic meaning of Balinese names. The research conducted, that the system has an accuracy of 67.41%, precision of 83.42%, recall of 77.83%, and F-Score of 80.53%.
The Influence of Social Media, Search Engine Optimization, and Influencer Marketing On Brand Awareness of Siloam Hospitals Kurniadi, Kenny; W. Saputra, Bobby
Devotion : Journal of Research and Community Service Vol. 5 No. 12 (2024): Devotion: Journal of Community Research
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/devotion.v5i12.25376

Abstract

This study aims to measure the influence of social media usage, search engine optimization (SEO), and influencer marketing on the brand awareness of Siloam Hospital. The study sample consists of 120 respondents selected through purposive sampling from individuals who have used or plan to use hospital services. Multiple linear regression analysis is used to test the research hypotheses. The results show that the SEO variable has a significant positive effect on Siloam Hospital's brand awareness. This indicates that search engine optimization efforts are an effective strategy for increasing the hospital’s visibility to the public. In contrast, social media and influencer marketing variables do not have a significant impact on brand awareness. These findings suggest that, in the context of Siloam Hospital, SEO is the most dominant factor in enhancing brand awareness. The practical implication of this research is the importance for Siloam Hospital to continuously improve website content quality, optimize keywords, and build backlinks from relevant websites. This study contributes to understanding effective digital marketing strategies in the healthcare sector, particularly for hospitals. However, further research with a larger sample and the inclusion of additional variables is needed to achieve more generalized results.
Co-Authors Ngurah Agus Sanjaya ER W. Saputra, Bobby