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All Journal TERAJU : Jurnal Syariah dan Hukum QAULAN: Journal of Islamic Communication Al-Jamahiria : Jurnal Komunikasi dan Dakwah Islam
Patminingsih, Astuti
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Religion Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Mendorong pertumbuhan Ekomomi Melalui Pemberdayaan Sumber Daya manusia dalam Program Zakat Produktif Badan Amil Zakat Nasional (BAZNAS) di Lampung: pertumbuhan ekonomi, pemberdayaan SDM Patminingsih, Astuti; Murcitaningrum, Suraya
TERAJU: Jurnal Syariah dan Hukum Vol 6 No 02 (2024)
Publisher : P3M dan Jurusan Syariah dan Ekonomi Bisnis Islam STAIN Sultan Abdurrahman Kepulauan Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35961/teraju.v6i02.1687

Abstract

This study aims to analyze the role of productive zakat programs managed by the National Zakat Agency (BAZNAS) in Lampung in encouraging the empowerment of human resources (HR) and community economic growth. The analyzed programs include Lampung Sejahtera, Lampung Cerdas, as well as various micro business capital assistance and education through scholarships. The analysis was conducted using two main theories, namely social assistance and maslahah. Social assistance focuses on the assistance provided to mustahiq (zakat recipients) in order to manage zakat funds independently and sustainably, while maslahah theory assesses the extent to which these programs support the fulfillment of the basic needs of human life, such as religion, soul, mind, offspring, and property. The results show that the productive zakat program of BAZNAS in Lampung has an impact on the economic and social empowerment of the community. Through the provision of business capital assistance in the form of ducks and goats, as well as educational scholarships, BAZNAS not only helps increase mustahiq income, but also improves the quality of human resources that can contribute to the local economy. The assistance provided ensures that zakat assistance is used effectively and provides long-term benefits. Meanwhile, the principle of maslahah is achieved by paying attention to five important aspects of life, namely religion, soul, mind, offspring, and property, all of which support the welfare of society.
Iklan, Becoming White, Atribut I ANALISIS SEMIOTIKA FENOMENA BECOMING WHITE DAN ISLAMIC ATTRIBUTE PADA IKLAN GIV WHITE HIJAB (Pendekatan Roland Barthes) arisandi, Nadiya; Patminingsih, Astuti
QAULAN: Journal of Islamic Communication Vol. 6 No. 1 (2025): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

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Abstract

Abstract: Advertising plays a crucial role in disseminating cultural values and ideologies. One emerging phenomenon in beauty product advertisements is becoming white, which refers to the idealization of fair skin as a beauty standard. Simultaneously, Islamic attributes are often utilized in marketing strategies to attract Muslim consumers. This article aims to analyze the representation of the becoming white phenomenon and Islamic attributes in the GIV White Hijab advertisement. Using Roland Barthes' semiotic approach, this study explores the denotative and connotative meanings embedded in the advertisement's visual and textual elements. The analysis reveals that the advertisement does not merely promote a skin-whitening product but also reproduces the ideology of colorism and instrumentalizes religious symbols. The depiction of light-skinned women wearing the hijab reinforces discriminatory beauty standards and constructs a problematic myth about the ideal identity of Muslim women. The study concludes that advertisements serve as powerful tools for spreading hegemonic discourse, which in this case, contributes to harmful and exclusionary representations, particularly toward darker-skinned Muslim women. These findings highlight the need for critical awareness of how media representations shape social perceptions of beauty and religious identity. Keywords: Advertisement; Becoming White; Islamic Attribute; Semiotics; Roland Barthes. Abstrak: Iklan merupakan media yang berperan penting dalam menyebarkan nilai-nilai budaya dan ideologi. Salah satu fenomena yang muncul dalam iklan produk kecantikan adalah becoming white, yaitu kecenderungan mengidealkan kulit putih sebagai standar kecantikan. Di sisi lain, atribut Islam juga sering dimanfaatkan dalam strategi pemasaran untuk menarik konsumen Muslim. Artikel ini bertujuan untuk menganalisis representasi fenomena becoming white dan atribut keislaman dalam iklan GIV White Hijab. Penelitian ini menggunakan pendekatan semiotika Roland Barthes untuk mengungkap makna denotatif dan konotatif dari elemen-elemen visual dan tekstual dalam iklan tersebut. Hasil analisis menunjukkan bahwa iklan tidak hanya mempromosikan produk pemutih kulit, tetapi juga mereproduksi ideologi colorism dan menginstrumentalisasi simbol-simbol keislaman. Representasi model perempuan berjilbab dengan kulit putih menegaskan standar kecantikan yang diskriminatif dan membentuk mitos tentang identitas ideal perempuan Muslim. Penelitian ini menyimpulkan bahwa iklan dapat menjadi sarana penyebaran wacana yang bersifat hegemonik, yang dalam kasus ini berpotensi menimbulkan representasi yang merugikan dan diskriminatif terhadap kelompok tertentu, khususnya perempuan Muslim dengan warna kulit gelap. Kata Kunci: Iklan; Becoming White; Atribut Islami; Semiotika; Roland Barthes.
Metode Komunikasi Santri dan Ustadz Pengasuh di Pondok Pesantren Dar Al-Amal Kota Metro Lampung Lutfinda, Lailatul; Patminingsih, Astuti
Al-Jamahiria : Jurnal Komunikasi dan Dakwah Islam Vol. 1 No. 1 (2023): January-June 2023
Publisher : Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30983/al-jamahiria.v1i1.6442

Abstract

Pesantren merupakan salah satu lembaga pendidikan di Indonesia tempat santri menimba ilmu agama dengan segala keunikannya, pesantren juga dapat membantu santri mengembangkan kemampuan yang dimilikinya. Komunikasi merupakan salah satu keterampilan wajib yang harus dimiliki oleh semua manusia yang ingin sukses dalam hidupnya. Dengan komunikasi seseorang mampu menciptakan suasana aktif dengan lingkungan sosialnya. Penelitian ini ingin mengetahui bagaimana meningkatkan komunikasi santri di Pondok Pesantren Dar al-amal. Metode pengumpulan data menggunakan observasi, wawancara dan dokumentasi kepada ustadz dan santri pondok pesantren. Hasil penelitian menyatakan bahwa metode yang digunakan untuk meningkatkan komunikasi santri di Pondok Pesantren Dar Al-Amal menggunakan metode kuliah/ceramah, tanya jawab, diskusi menunjukkan gaya dan syawir dimana kegiatan ini sudah ada sejak lama dengan tujuan untuk menambah wawasan santri terhadap Ajaran Islam dan membantu santri untuk meningkatkan keterampilan berbicara, melatih mental santri untuk lebih percaya diri dalam menyampaikan pendapatnya di depan banyak orang.Write down here your paper’s abstract in one paragraph consisting of 150-200 words. Abstract should contain: (1) the main question and the background of the discussed issue; (2) the research novelty; (3) how the question is discussed in the paper or methodology; and (4) the main result of the discussion. Other important matters discussed in the paper that significantly contribute to the final result of the research may be noted here, but you have to consider, however, the limited space of the abstract. The abstract is written in two languages; English and Bahasa Indonesia, typing uses line spacing 1 or single, font size 10, font Baltica with the margins narrower than the right and left margins of the main text. The keywords need to be included to reflect the problem context of the research and the main terms that underlie the implementation of the research. The keywords can be one word or compound words. The number of keywords is 3-5 words.
Co-Authors arisandi, Nadiya Lutfinda, Lailatul Suraya Murcitaningrum