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Pengaruh Tingkat Upah Terhadap Kinerja Pegawai Honorer Kabupaten Serdang Bedagai Dengan Kepuasan Kerja Sebagai Variabel Intervening Syafrizal, Rodi; Saragih, Jopinus Ramli
Accounting Progress Vol. 2 No. 1 (2023): Accounting Progress Edisi Juni 2023
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/ap.v2i1.78

Abstract

This study aims to determine the extent of the influence of wage behavior on the performance of honorary employees of Serdang Bedagai with job satisfaction as an intervening variable. This study uses a quantitative method approach with path analysis techniques. The results of this study indicate that the path analysis test shows that there is a direct influence of the wage level variable on the performance variable of 0.370. Meanwhile, the indirect effect through the job satisfaction variable is 0.410 x 0.549 = 0.225. From the calculation results obtained, the indirect effect through the job satisfaction variable is greater than the direct effect on the Y variable. variables eligible for intervention.
The Influence of Promotion and Service Quality on Customers' Decisions to Save at PT Bank Negara Indonesia, Balige Branch Saragih, Jopinus Ramli; Ramadhan, Mhd; Nainggolan, Anju Bherna D; Pandia, Novika Br
Economic: Journal Economic and Business Vol. 4 No. 4 (2025): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v4i4.1348

Abstract

This study aims to analyze the influence of promotion and service quality on customer decisions to save at Bank Negara Indonesia (Persero) Tbk Balige Branch, both partially and simultaneously. This type of research is quantitative with a survey approach. The research sample consisted of 50 respondents taken from a population of 100 customers. Primary data were collected through questionnaires, while data analysis was carried out using validity and reliability tests, t-tests, F-tests, and multiple linear regression analysis with the help of SPSS software. The results showed that the promotion variable had no significant effect on customer decisions to save, while the service quality variable had a positive and significant effect on customer decisions. Simultaneously, promotion and service quality together had a significant effect on customer decisions to save at BNI Balige Branch. These findings emphasize the importance of consistently improving service quality in building customer trust and loyalty, as well as the need for innovation in promotional strategies to more effectively attract public interest in saving.