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All Journal JURNAL DINAMIKA MANAJEMEN DAN BISNIS
Rian, Muhammad Rian Ardianto
Unknown Affiliation
Decision Sciences, Operations Research & Management

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The Influence of Service Quality, and Price Toward Customer Satisfaction at PT. Juragan Wifi Indonesia Rian, Muhammad Rian Ardianto; Basrah Saidani; Ika Febrilia
JURNAL DINAMIKA MANAJEMEN DAN BISNIS Vol. 4 No. 2 (2021): Jurnal Dinamika Manajemen dan Bisnis
Publisher : LPPM Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JDMB.04.2.6

Abstract

The objectives of this study are: First, To determine the influence of Service Quality on Customer Satisfaction of PT Juragan Wifi Indonesia. Second, To determine the influence of Price on customer satisfaction of PT Juragan Wifi Indonesia. This research is conducted on 100 customers of PT. Juragan Wifi Indonesia that spread across Jakarta, Bogor, Depok, Tangerang, and Bekasi. Data is collected using a questionnaire with 5 point of likert scale, namely by reaching consumers by distributing the questionnaires which are then processed using the SPSS program. The results shows that service quality, and price provided by PT Juragan Wifi are valid and able to meet consumer expectations. Consumers of PT Juragan Wifi also have high level of satisfaction. Based on the results of hypothesis testing, it can be concluded that service quality has a positive effect on customer satisfaction, and price has a positive effect on customer satisfaction.
Co-Authors Basrah Saidani Ika Febrilia