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DESIGNING BRAND ACTIVATION THROUGH INSTAGRAM FOR SEMANDTIK Ridho, Muhammad Ainur
VCD (Journal of Visual Communication Design) Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v5i2.2693

Abstract

The purpose of this study is to determine the responses of potential consumers on Instagram to the business value of Semandtik as a social brand. The research method used is the Quantitative Method by conducting questionnaires to 70 respondents and Qualitative Methods to 3 Expert Users, 3 Extreme Users, online observation of 2 competitors, as well as literature and journal studies that can support this research. The results of the study can be concluded that Feeds containing neatly arranged photo/video content and informative and communicative instastories content that can also be accessed are highlighted on profiles are the main factors that make them aware of a brand. Then IGTV and GUIDES features. This is a consideration for semandtik in the future to pay attention to and develop a design and communication strategy in the two Feeds and instastory features, especially in the key-visual and content timeline. On the guides and IGTV features, attention should also be paid to the audience's reference material. Then the majority of respondents are aware of the value brought by semandtik through the statements listed in the semandtik instagram bio and consider the available links to make it easier to access and learn more about semandtik and consider the content presented by semandtik to be quite interesting. Furthermore, Whatsapp is the media most often used to communicate further to a brand on Instagram followed by DM, marketplace, and Website. Keyword: design style, brand Activation, strategic media, batik, artisan.
Analisis Kreativitas Siswa dalam Pembelajaran Seni Rupa Anyaman Kain Flanel Ridho, Muhammad Ainur; Oktavia, Devi; Prameisthi, Denna Aji; Astuti, Devina Dwi
Jurnal Ilmu Sosial, Humaniora dan Seni Vol. 2 No. 3 (2024): November - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jishs.v2i3.1431

Abstract

This research was conducted at SD Negeri 3 Karangampel on grade V students. This research was conducted with the aim of knowing the creativity of grade V students at SD Negeri 3 Karangampel in learning fine arts through weaving activities using flannel fabric. This study used a narrative qualitative research approach. Data collection in this study applies triangulation techniques, which combine three different approaches to ensure the accuracy and validity of information, namely observation, interviews, and documentation. The subjects in this study were all grade V students of SD Negeri 3 Karangampel totaling 8 students. The results of this study prove that most students at SD Negeri 3 Karangampel have illustrated extraordinary creativity in learning fine arts through flannel weaving artwork. However, a small number of students still need additional encouragement to bring out their creativity in weaving art using flannel, this is motivated by some students who still feel afraid to try new things.
Pengaruh Motivasi Dan Disiplin Kerja Terhadap Kinerja Karyawan Pada Bagian Pengadaan Barang Dan Jasa Kabupaten Mimika Papua Ridho, Muhammad Ainur; Pratomo, Triaji Prio
eProceedings of Management Vol. 10 No. 4 (2023): Agustus 2023
Publisher : eProceedings of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kabupaten Mimika Papua bagian Pengadaan Barang dan Jasa, dalam membantu mewujudkan penyelenggaraan tatapemerintahan yang baik (Good Governance), maka diperlukan kinerja yang optimal dari seluruh pemangkukepentingan termasuk karyawan sebagai bentuk dedikasi dan pengabdian terhadap masyarakat luas. Kinerja yang baiktentunya berhubungan dengan bagaimana motivasi yang diberikan dan disiplin kerja yang diterapkan. Tujuanpenelitian ini adalah mengetahui dan menganalisis pengaruh motivasi dan disiplin kerja terhadap kinerja karyawanBagian Pengadaan Barang dan Jasa Kabupaten Mimika Papua. Metode penelitian yang digunakan dalam penelitianini adalah metode kuantitatif dengan jenis penelitian deskriptif-kausalitas. Pengambilan sampel dilakukan denganteknik non probability sampling yang digunakan adalah sampling jenuh dengan 80 karyawan Bagian PengadaanBarang dan Jasa Kabupaten Mimika Papua. teknik analisis data yang digunakan analisis deskriptif dan analisis regresiberganda. Berdasarkan hasil analisis deskriptif menunjukan bahwa variabel motivasi kerja, disiplin kerja dan kinerjakaryawan sudah dalam kategori baik. Berdasarkan hasil penelitian menunjukan bahwa motivasi dan disiplin kerjasecara parsial dan simultan berpengaruh signifikan terhadap kinerja karyawan Bagian Pengadaan Barang dan JasaKabupaten Mimika Papua.Kata Kunci-motivasi, disiplin, kinerja karyawan.