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All Journal Al-Zayn: Jurnal Ilmu Sosial & Hukum Journal of Health Management, Administration and Public Health Policies
Pratiwi, Sonia
Unknown Affiliation
Religion Humanities Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Public Health

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Pengaruh Kualitas Pelayanan, Kebijakan Pengembalian Dana dan Kualitas Aplikasi Terhadap Keputusan Pembelian Pratiwi, Sonia; Arie Hendra Saputro
Al-Zayn: Jurnal Ilmu Sosial, Hukum & Politik Vol 3 No 3 (2025): 2025
Publisher : Yayasan pendidikan dzurriyatul Quran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61104/alz.v3i3.1833

Abstract

Pertumbuhan pesat ekosistem digital di Indonesia telah mendorong perubahan perilaku konsumen dalam berbelanja, dengan e-Commerce menjadi kanal utama. Shopee sebagai platform dominan menghadapi tantangan dalam menjaga kualitas pelayanan, keandalan aplikasi, dan efektivitas kebijakan pengembalian dana. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas pelayanan, kebijakan pengembalian dana, dan kualitas aplikasi terhadap keputusan pembelian konsumen di Kota Bandung. Pendekatan kuantitatif digunakan dengan jenis penelitian asosiatif, melibatkan 100 responden aktif pengguna Shopee yang dipilih menggunakan teknik purposive sampling. Instrumen penelitian divalidasi dan diuji reliabilitasnya, serta dianalisis menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa kualitas pelayanan dan kebijakan pengembalian dana berpengaruh positif dan signifikan terhadap keputusan pembelian, sedangkan kualitas aplikasi tidak berpengaruh signifikan. Secara simultan, ketiga variabel independen memberikan kontribusi sebesar 51,2% terhadap keputusan pembelian. Temuan ini mengimplikasikan pentingnya peningkatan layanan dan kebijakan refund sebagai strategi utama untuk mempertahankan loyalitas konsumen dalam persaingan digital
An Overview of Effective Communication in Patient Care Services at Madina Hospital  Bukittinggi 2025 Pratiwi, Sonia; Putri, Silvia Adi; Setiana, Iffa
Journal of Health Management, Administration and Public Health Policies Vol. 3 No. 2 (2025): Journal of Health Management, Administration and Public Health Policies
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat, Universitas Muhammadiyah Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/ymsfpt43

Abstract

Effective communication at the patient registration unit of Madina Hospital, Bukittinggi, has not been fully implemented. Registration officers often fail to convey important information, such as changes in doctors’ schedules, resulting in patients waiting for long periods without receiving services. This study aimed to describe effective communication in patient service delivery at Madina Hospital, Bukittinggi, in 2025. A descriptive quantitative approach was employed, involving 40 patients as respondents. Data were collected using a structured questionnaire. The results showed that 22 respondents (55.0%) had a high level of understanding, while 18 respondents (45.0%) had a low level. Regarding patient satisfaction, 25 respondents (62.5%) reported good satisfaction and 15 respondents (37.5%) reported low satisfaction. Positive attitudes were found in 27 respondents (67.5%), while 13 respondents (32.5%) showed negative attitudes. Good interpersonal relationships were reported by 23 respondents (57.5%), and 30 respondents (75.0%) demonstrated positive actions. In conclusion, communication practices at the registration unit require continuous evaluation and improvement to enhance the quality of patient services.
Co-Authors Arie Hendra Saputro Putri, Silvia Adi Setiana, Iffa