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Talent Management Literature Review Singh, Rajesh Prettypal
Feedforward: Journal of Human Resource Vol 1, No 1: April 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v1i1.3804

The concept of talent management has attracted most of the researchers’ attention in the recent years. In today’s business environment, talent management becomes one important source of competitive advantage that creates value for all companies. In the current economic downturn, there is a high demand for talent in the organizations. The aim of this study is to examine talent management process in organizations. This article is based on a review of the academic and popular talent management literatures. The paper focused by clarifying the definitions and the importance of talent management and what factors influencing the growth of talent management.

Employer Branding Literature Review Singh, Rajesh Prettypal
Feedforward: Journal of Human Resource Vol 1, No 2: September 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v1i2.4472

The concept of employer branding has attracted many researchers’ attention in the recent years. In today’s business environment, employer branding becomes one important source of competitive advantage that creates value for all companies. Organizations have identified employer branding as an important tool for attracting and retaining a talented workforce. The aim of this study is to get an understanding of employer branding on a broader spectrum and to examine employee engagement, employee retention, and employee satisfaction as the outcomes of employer branding. The paper focused by clarifying the definitions and the outcomes of employer branding.

THE IMPACT OF E-BANKING SERVICE QUALITY ON E-BANKING SATISFACTION AND E-BANKING LOYALTY Singh, Rajesh Prettypal
Ultima Management : Jurnal Ilmu Manajemen Vol 16 No 1 (2024): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v16i1.3665

Abstract - The usage of online payment is increasing rapidly worldwide. The increasing digitalization has led to the gradual integration of online banking services into the modern marketplace, catering to customer needs. The study aims to understand the impact of e-banking service quality on e-banking satisfaction and e-banking loyalty. Researching how e-banking satisfaction and e-banking loyalty can be achieved through e-banking service quality will help banking sectors survive in competitiveness. A quantitative methodology was used as a research design. The propositions of the study were tested using Structural Equation Modelling-Partial Least Squares (SEM-PLS). Google Form with 157 respondents was used to collect the data. The study found that there’s a positive significant influence between privacy & security, as well as a positive significant influence between website/app design with e-banking satisfaction. However, there’s no significant influence between reliability and customer service & support with e-banking satisfaction. Findings indicate that privacy & security and website/app design play a very important role in achieving customer satisfaction as it has become the basis of customers interpret and interacts with online banking. This research adds up considerably to the literature of bank marketing, and also academicians since it demonstrates the way internet banking service quality determinants predict e-satisfaction which ultimately raises the e-loyalty of users. This study contributes to the existing literature on e-banking service quality and provide valuable insights for e-banking businesses in Indonesia. Keywords: Cognitive Motivational Relational Theory (CMR); Customer Service & Support; e-Banking Loyalty; e-Banking Service Quality; e-Banking Satisfaction; Reliability; Privacy/Security; Website/App Design

EXPLORING YOUNG CONSUMERS’ BRAND ENGAGEMENT ON SOCIAL MEDIA: THE CASE OF SOCIOLLA THROUGH SELF-DETERMINATION THEORY Arinto, Boby; Singh, Rajesh Prettypal; Humairoh, Humairoh
Dynamic Management Journal Vol 9, No 3 (2025): July
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/dmj.v9i3.14538

This study investigates the influence of consumer motivation, based on Self-Determination Theory (SDT), on brand engagement and brand loyalty on social media, with a case study on Sociolla users in Greater Jakarta. A survey was conducted with 130 young female respondents who actively interact with Sociolla’s content on Instagram, TikTok, and other platforms. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4. The results indicate that autonomy, competence, relatedness, along with intrinsic and extrinsic motivation, have significant positive effects on brand engagement. Furthermore, brand engagement significantly affects brand loyalty. The model shows strong explanatory power, with R² values of 0.656 for brand engagement and 0.673 for brand loyalty. These findings emphasize the importance of fulfilling consumers’ psychological needs in digital content strategies. This study contributes to SDT-based branding literature and offers practical implications for beauty brands aiming to foster sustained engagement and loyalty in competitive social media environments.

THE IMPACT OF E-BANKING SERVICE QUALITY ON E-BANKING SATISFACTION AND E-BANKING LOYALTY Singh, Rajesh Prettypal
ULTIMA Management Vol 16 No 1 (2024): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v16i1.3665

Abstract - The usage of online payment is increasing rapidly worldwide. The increasing digitalization has led to the gradual integration of online banking services into the modern marketplace, catering to customer needs. The study aims to understand the impact of e-banking service quality on e-banking satisfaction and e-banking loyalty. Researching how e-banking satisfaction and e-banking loyalty can be achieved through e-banking service quality will help banking sectors survive in competitiveness. A quantitative methodology was used as a research design. The propositions of the study were tested using Structural Equation Modelling-Partial Least Squares (SEM-PLS). Google Form with 157 respondents was used to collect the data. The study found that there's a positive significant influence between privacy & security, as well as a positive significant influence between website/app design with e-banking satisfaction. However, there's no significant influence between reliability and customer service & support with e-banking satisfaction. Findings indicate that privacy & security and website/app design play a very important role in achieving customer satisfaction as it has become the basis of customers interpret and interacts with online banking. This research adds up considerably to the literature of bank marketing, and also academicians since it demonstrates the way internet banking service quality determinants predict e-satisfaction which ultimately raises the e-loyalty of users. This study contributes to the existing literature on e-banking service quality and provide valuable insights for e-banking businesses in Indonesia. Keywords: Cognitive Motivational Relational Theory (CMR); Customer Service & Support; e-Banking Loyalty; e-Banking Service Quality; e-Banking Satisfaction; Reliability; Privacy/Security; Website/App Design

Talent Management Literature Review Singh, Rajesh Prettypal
Feedforward: Journal of Human Resource Vol. 1 No. 1: April 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v1i1.3804

The concept of talent management has attracted most of the researchers’ attention in the recent years. In today’s business environment, talent management becomes one important source of competitive advantage that creates value for all companies. In the current economic downturn, there is a high demand for talent in the organizations. The aim of this study is to examine talent management process in organizations. This article is based on a review of the academic and popular talent management literatures. The paper focused by clarifying the definitions and the importance of talent management and what factors influencing the growth of talent management.

Employer Branding Literature Review Singh, Rajesh Prettypal
Feedforward: Journal of Human Resource Vol. 1 No. 2: September 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ff.v1i2.4472

The concept of employer branding has attracted many researchers’ attention in the recent years. In today’s business environment, employer branding becomes one important source of competitive advantage that creates value for all companies. Organizations have identified employer branding as an important tool for attracting and retaining a talented workforce. The aim of this study is to get an understanding of employer branding on a broader spectrum and to examine employee engagement, employee retention, and employee satisfaction as the outcomes of employer branding. The paper focused by clarifying the definitions and the outcomes of employer branding.

Employer Branding Dimensions and Organizational Information Availability on LinkedIn as Determinants of Generation Z’s Intention to Apply in Jakarta and Tangerang Irvan Irvan; Wanda Gema Prasadio Akbar Hidayat; Rajesh Prettypal Singh
Dinasti International Journal of Digital Business Management Vol. 7 No. 3 (2026): Dinasti International Journal of Digital Business Management (April-May 2026)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v7i3.6565

This study aims to analyze the influence of employer branding dimensions (interest value, social value, economic value, development value, and application value) and the availability of organizational information on LinkedIn on Generation Z’s intention to apply in Jakarta and Tangerang. Generation Z is expected to dominate Indonesia’s future workforce; therefore, understanding the factors that influence their intention to apply for jobs is essential for organizations. This research employs a quantitative method with a conclusive research design using a descriptive research approach and a single cross-sectional design. Data were collected through an online questionnaire from 178 Generation Z respondents who reside in Jakarta and Tangerang, actively use LinkedIn, and are currently seeking employment. The sampling technique used was non-probability sampling with a judgmental sampling approach. The data were analyzed using IBM SPSS Statistics 27 through validity testing, reliability testing, classical assumption tests, and multiple linear regression analysis. The findings reveal that interest value and economic value have a positive influence on intention to apply, with interest value showing the strongest effect. Meanwhile, social value, development value, application value, and the availability of organizational information on LinkedIn do not significantly influence intention to apply. This study provides practical implications for organizations to prioritize innovation, job variety, and compensation transparency in their employer branding strategies to more effectively attract Generation Z talent.

The Antecedents of Online Travel Satisfaction and Loyalty (Literature Review) Rajesh Prettypal Singh; Wanda Gema P.A. Hidayat
Dinasti International Journal of Digital Business Management Vol. 7 No. 3 (2026): Dinasti International Journal of Digital Business Management (April-May 2026)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v7i3.6646

The objective of this research is to examine the existing literature on theories that affect customer e-satisfaction and e-loyalty in travel products. It seeks to explore the literature on the theoretical basis of factors influencing customers’ e-satisfaction and e-loyalty, both in general and specifically in the travel industry. Additionally, it proposes potential areas for further research on online travel satisfaction and loyalty. The study develops a conceptual framework by studying the theoretical background and literature research to identify the factors influencing e-satisfaction and customer e-loyalty. These factors include ease of use, information quality, privacy & security, and trust.The study reveals factors that influence e-customer satisfaction and e-customer loyalty in the travel and tourism industry. These factors include ease of use, information quality, privacy & security, and trust.The study proposes a conceptual framework that identifies the characteristics influencing e-customer satisfaction and e-customer loyalty. By actualizing real data, researchers can empirically test relationships among the factors in this framework.

Analysis of the Impact of Credibility, Attractiveness, and Influencer Content on Online Purchase Intention Through Live Streaming Muhammad Zaldi Maulidin; Johny Natu Prihanto; Rajesh Prettypal Singh
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 2 (2025): Dinasti International Journal of Education Management And Social Science (Decem
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i2.5648

The rapid development of the social commerce industry and live streaming marketing influences consumer behavior in making purchase decisions. This study aims to examine the effects of influencer credibility and customer attitudes on brand awareness, brand association, and online purchase intention. The research employs a structural equation modeling (SEM) approach with a quantitative method, based on theories of influencer credibility and customer perception. Data were collected through questionnaires distributed to respondents who are potential buyers via live streaming, totaling 277 participants. This research makes a theoretical contribution by expanding the understanding of the influence mechanism of influencer credibility in the context of live streaming commerce, which is still limited in previous literature. Practically, the findings can assist brands in designing more effective influencer marketing strategies to improve sales performance through live streaming platforms.

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