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An ontology-based knowledge modeling for the rite of Bai Sri Su Kwan: a ritual of the Greater Mekong Subregion Hoaihongthong, Suwannee; Chaichuay, Vispat; Kwiecien, Kanyarat
IAES International Journal of Artificial Intelligence (IJ-AI) Vol 14, No 1: February 2025
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijai.v14.i1.pp788-797

Abstract

The development of ontologies is crucial in digital humanities research. This study focuses on creating a system to extract meaning from knowledge related to the Bai Sri Su Kwan ritual. Addressing semantic gaps, the second phase of our research outlines methods for developing an ontology for Bai Sri Su Kwan rituals. To fully understand this significant ritual in the Mekong Basin, we employed a theoretical framework with seven ontology development steps, using the Hozo Ontology Editor. Our ontology includes nine main classes: Bai Sri Su Kwan (A ritual subclass), persons, chants, belief, purpose, wish, literature, locations, and equipment. The Bai Sri Su Kwan subclass connects with all other classes in the ontology. This ontology forms the basis for a meaning search system for the Bai Sri Su Kwan ceremony in future research stages. The ontology was evaluated syntactically through human assessment and the OOPS! Ontology Pitfall Scanner. Validation results for the Bai Sri Su Kwan Ontology show no pitfalls in critical dimensions, indicating high integrity and reliability.
Korean-popular Facebook fan page analytics in Thailand Chansanam, Wirapong; Tuamsuk, Kulthida; Kwiecien, Kanyarat; Oh, Sam Gyun
International Journal of Electrical and Computer Engineering (IJECE) Vol 12, No 5: October 2022
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijece.v12i5.pp5291-5303

Abstract

The purpose of this study was to gather, analyze, and elaborate big data on Facebook’s essential information, with a specific focus on the information obtained from Korean-popular (K-Pop) fan pages on the social networking site. For this analysis, a total of 3,531,736 comments by Korean-pop fans were gathered from various K-pop Facebook pages. In order to interpret how 11 extremely popular Facebook pages shape Thai fans’ enthusiasm for the South Korean music industry, descriptive statistics and visualization analysis were employed. Finally, data analytics and correlation analysis were used to evaluate the essential understanding of the Facebook pages. The research revealed three key findings: i) K-pop fan pages provide more opportunities for Thai fans to express their support for K-pop artists and advocate for causes, ii) K-pop fan pages provide more opportunities for Thai fans to communicate with K-pop artists, and iii) K-pop fan pages build opportunities for Thai fans to establish a more glamorous online presence despite limitations concerning financial resources, foreign language skills, and opportunities. In the future, the research outcomes may be valuable for academic studies and practice.