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All Journal AMALIAH: JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Anang Rohmad Jatmiko
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Humanities Education Languange, Linguistic, Communication & Media Mathematics Other

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Pemberdayaan Masyarakat dalam Mengelola Limbah Rumah Potong Hewan Berbasis Smart Farming Desa Candimulyo, Jombang : Pengabdian Anang Rohmad Jatmiko; Asnun Parwanti; Junaedi; Machrus Ali; Ahmad Yusuf Andrian Putra; Ryo Setyawan
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.2821

Abstract

The Community Partnership Program (PKM) was carried out by Universitas Darul Ulum Jombang in collaboration with Bank Santri (Integrated Independent Waste Bank) in Candimulyo Village, Jombang. The partner faces a major problem of cattle rumen waste from the local slaughterhouse, which causes pollution, foul odors, and health risks. To address this issue, the program introduced a smart farming approach through the installation of a compost sieving machine, an automatic fermentor for liquid organic fertilizer (LOF), and a Smart Sprinkle system for liquid fertilizer application. These technologies were integrated with digital business management and social media–based marketing strategies.The main achievements up to this reporting stage include: (1) initial installation of smart farming technology; (2) training on organic fertilizer production, business management, and digital marketing; (3) drafting of SOPs for production, management, and occupational health and safety; (4) an increase in organic fertilizer production capacity by approximately 25–30% compared to the initial condition; (5) development of the website banksantri.my.id integrated with social media; and (6) strengthening product identity under the brand INTAN (Idaman Tani Nusantara).This PKM program contributes to the achievement of SDG 2 (Zero Hunger) and SDG 12 (Responsible Consumption and Production), as well as supports the government’s Asta Cita agenda in promoting a green economy through innovation and community empowerment.
DIGITAL BRANDING DALAM MENINGKATKAN OMZET PENJUALAN UMKM DI DESA MANGUNAN Izzah, Lailatul; Anang Rohmad Jatmiko; Linda Ratna Sari; Tarrisma Delvy Andini; Ainun Ismayantik; Iftakhul Farikhah; Rifat Maulana Akhbar; Nandhy Wahyuning Arum
Amaliah: Jurnal Pengabdian Kepada Masyarakat Vol 9 No 2 (2025): Amaliah Jurnal: Pengabdian kepada Masyarakat
Publisher : LPPI UMN AL WASHLIYAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32696/ajpkm.v9i2.4382

Abstract

In the digital era, branding has a major role in increasing brand value, especially for Micro, Small and Medium Enterprises (MSMEs). Digital branding, through the use of social media, websites and applications, has become an effective modern marketing strategy. However, many MSMEs, especially in Mangunan Village, face challenges in implementing digital branding due to a lack of digital understanding and skills, especially for those aged 50 years and over. This community service aims to provide an understanding of digital branding and increase the sales turnover of MSMEs in Mangunan Village through seminars on using the Google My Business application. It is hoped that the results of this activity can help MSMEs create a positive brand image, increase consumer trust, and expand market reach in the digital era. The methods used are surveys, interactive seminars, discussions and personal mentoring. The results show that the majority of MSMEs in Mangunan Village have diverse business potential, but are hampered by age and a lack of understanding of digital technology. This seminar succeeded in increasing participants' knowledge and skills in utilizing digital media to increase sales turnover and branding of their business.
Co-Authors Ahmad Yusuf Andrian Putra Ainun Ismayantik Asnun Parwanti Iftakhul Farikhah JUNAEDI Lailatul Izzah, Lailatul Linda Ratna Sari Machrus Ali Nandhy Wahyuning Arum Rifat Maulana Akhbar Ryo Setyawan Tarrisma Delvy Andini