Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Jurnal Ilmu Manajemen dan Akuntansi Terapan
M, Rosiana Novitasari
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PENGARUH KEPERCAYAAN DAN PERSEPSI RESIKO TERHADAP KEPUTUSAN PEMBELIAN ONLINE OLEH MAHASISWA: STUDI KASUS PADA MAHASISWA STIE AKA SEMARANG Riyono, Riyono; Astono, Ari Dwi; M, Rosiana Novitasari
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 10 No. 1 (2019): Jurnal Ilmu Manajemen dan Akuntansi Terapan
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (534.918 KB) | DOI: 10.36694/jimat.v10i1.185

Abstract

The purpose of this study was to determine how much influence the trust and risk perceptions of online purchasing decisions, the population in this study were all STIE AKA Semarang students who were still active in the 2017/2018 Academic Year on Campus I. The study was conducted by sampling, purposive technique sampling, obtained a sample of 100 people. The analysis technique used is multiple linear regression. The results of the study can be concluded that: 1) Trust has a positive effect on online purchasing decisions, 2). Perception of risk has a negative effect on online purchasing decisions.
Co-Authors Riyono, Riyono