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All Journal Jurnal Wicara Desa Khidmatan
Kurniadi, Adi
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Religion Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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DEVELOPING UMKM THROUGH DIGITAL MARKETING IN NTOBO VILLAGE Dewantara, Fajar; Ilantika, Lusi; Ningsih, Afriza Ade; Febriarta, Elsa Putri; Dwi Pramana, I Kadek Bayu; Prajaka, Wahyu; Rahmi, Maulidatun Nur; Irna, Irna; Henida, Astrid Tsabita; Kurniadi, Adi; Amelia, Novia; Anshari, Buan
Jurnal Wicara Vol 3 No 1 (2025): Jurnal Wicara Desa
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/wicara.v3i1.6908

Abstract

Ntobo Village, located in Raba District, Bima City, is an interesting area with diverse economic conditions. One of the main aspects of the area's economy is the creative weaving industry which is the backbone for many families in the area and various types of MSMEs, such as culinary crafts, and trade that are developing in this area. However, in marketing, Ntobo Village still relies on traditional methods. This causes the reach of MSME marketing to be limited and less effective in reaching a wider market. Therefore, the Ntobo Village KKN group tries to provide solutions to the problems that occur in the village. The solution we offer is the development and counseling of MSMEs through Digital Marketing through content marketing activities, workshops, education and seminars and participating in other activities, namely improving human resources and other activities.
DEVELOPING UMKM THROUGH DIGITAL MARKETING IN NTOBO VILLAGE Dewantara, Fajar; Ilantika, Lusi; Ningsih, Afriza Ade; Febriarta, Elsa Putri; Dwi Pramana, I Kadek Bayu; Prajaka, Wahyu; Rahmi, Maulidatun Nur; Irna, Irna; Henida, Astrid Tsabita; Kurniadi, Adi; Amelia, Novia; Anshari, Buan
Jurnal Wicara Vol 3 No 1 (2025): Jurnal Wicara Desa
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/wicara.v3i1.6908

Abstract

Ntobo Village, located in Raba District, Bima City, is an interesting area with diverse economic conditions. One of the main aspects of the area's economy is the creative weaving industry which is the backbone for many families in the area and various types of MSMEs, such as culinary crafts, and trade that are developing in this area. However, in marketing, Ntobo Village still relies on traditional methods. This causes the reach of MSME marketing to be limited and less effective in reaching a wider market. Therefore, the Ntobo Village KKN group tries to provide solutions to the problems that occur in the village. The solution we offer is the development and counseling of MSMEs through Digital Marketing through content marketing activities, workshops, education and seminars and participating in other activities, namely improving human resources and other activities.
Pelatihan dan Kaderisasi Penyelenggaraan Jenazah di Dusun Kampung Benit Sungai Mengkuai Kabupaten Bungo Pajrini, Ani; Paradina, Novita Eka; Saputri, Rahayu; Hasanah, Hasanah; Supriyadi, Bambang; Kurniadi, Adi; Pratama, Prandika
khidmatan Vol 6 No 1 (2026): Khidmatan (dalam proses)
Publisher : Institut Agama Islam Syubbanul Wathon Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61136/m32bpg16

Abstract

Community service activity was motivated by the limited number of community members who possessed adequate knowledge and skills in funeral management in Dusun Kampung Benit, Sungai Mengkuai, Bungo Regency, causing residents to depend on only a few individuals whenever a death occurred. This activity aimed to improve community understanding, practical skills, and readiness in bathing, shrouding, praying over, and burying the deceased according to Islamic guidance while preparing local cadres to sustain the practice continuously. The target partners included religious leaders, youth, women, and other community members who had been involved or had the potential to be involved in funeral services at the village level. The implementation stages consisted of needs identification, socialization, material delivery, demonstration, direct practice, mentoring, and participatory evaluation to ensure that participants understood each procedure correctly and confidently. The results showed increased knowledge and technical skills, stronger confidence to participate in funeral management, and the emergence of local cadres who could support the continuity of religious services and strengthen social solidarity within the community.
Co-Authors Amelia, Novia Bambang Supriyadi Buan Anshari Dewantara, Fajar Dwi Pramana, I Kadek Bayu Febriarta, Elsa Putri Hasanah Hasanah Henida, Astrid Tsabita Ilantika, Lusi Irna, Irna Ningsih, Afriza Ade Pajrini, Ani Paradina, Novita Eka Prajaka, Wahyu Pratama, Prandika Rahmi, Maulidatun Nur Saputri, Rahayu