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All Journal Proceedings of The International Conference on Social and Islamic Studies Islamic Economic and Business Journal
Muslimin H. Kara
UIN Alauddin Makassar
Religion Arts Humanities Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences

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ISLAMIC BRANDING AND MARKETING: AN INSIGHT OF CONSUMER PERCEPTION IN MAKASSAR, INDONESIA Sabbar Dahham Sabbar; Muslimin H. Kara; Shahid Bashier; Salmah Said
International Conference on Social and Islamic Studies Proceedings of the International Conference on Social and Islamic Studies (SIS) 2021
Publisher : International Conference on Social and Islamic Studies

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Abstract

The purpose of this study is to analyze and investigate whether there is a gap between theperceptions of consumers in Makassar, Indonesian Muslim consumers about Islamic brandingand marketing and to create a deeper understanding of the perceptions of Indonesian consumers.The research method used is a quantitative method. To answer the question, the researcher useda Likert scale. Initially the scales consisted of 5 alternatives. Starting with strongly disagree (1)then ending with strongly agree (5). Likert scale estimates imply important statisticalcalculations. Based on the results of the study, it can be concluded that Islamic brandingpositively affects consumer perception. The majority population of Makassar city is Muslimswith strong faith and culture, reflected obviously in their perception of consuming towards halalgoods and services that is provided based on Islamic teachings. Islamic brand has to emphasisthat is it a brand that holds Halal sources. Then it will bears obvious perception of Islamicbrands. Therefore Islamic brands clearly adherents whatever requirement by Sharia’ to be asreal Halal brand.
PERDAGANGAN SAHAM DI BURSA EFEK DI INDONESIA MENURUT FATWA DSN-MUI Syamsul Bahri; Muslimin H. Kara; Nasrullah Bin Sapa
Islamic Economic and Business Journal Vol 4, No 2 (2022)
Publisher : Institut Agama Islam Negeri (IAIN) Bone

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30863/iebjournal.v4i2.3760

Abstract

Artikel ini mengkaji tentang perdagangan saham dalam bursa efek menurut perspektif syariah. Tulisan penting karena melihat fenomena saat ini, meningkatnya keinginan masyarakat untuk melakukan transaksi jual beli saham. Penelitian ini menggunakan pendekatan normatif dengan tinjaun syariah, yaitu perdagangan saham pada bursa efek. Hasil penelitian menunjukkan bahwa sebagai penyelenggaran perdagangan saham, maka bursa efek memiliki peran sebagai fasilitator perdagangan efek, regulator kegiatan bursa, mengupayakan likuiditas instrumen, mencegah praktik terlarang, melakukan edukasi tentang bursa serta menciptakan instrumen dan jasa baru. Selain itu, perdagangan saham pada bursa efek dalam pandangan syariah di Indonesia berdasarkan pada tiga fatwa DSN- MUI, yaitu fatwa DSN-MUI No. 40 Tahun 2003 tentang Pasar Modal dan Pedoman Umum Penerapan Prinsip Syariah di Bidang Pasar Modal, fatwa DSN-MUI No. 80 Tahun 2011 tentang Penerapan Prinsip Syariah dalam Mekanisme Perdagangan efek, serta fatwa DSN-MUI No. 135 Tahun 2020 tentang saham.
Co-Authors Nasrullah Bin Sapa Sabbar Dahham Sabbar Salmah Said Shahid Bashier Syamsul Bahri