Esguerra, James G
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Effects of Covid- 19 Pandemic on the Tourism Sector: A Case of Central Visayas, Philippines Esguerra, James G; Esguerra, Anthony G; Arreza, Mariae Khrisna B; Español, Rosemarie Cruz
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.421

Abstract

The pandemic underscored the risks and vulnerability of the tourism sector. The study aims to analyze the effect of the Covid-19 pandemic on the tourism sector in Central Visayas. The pandemic cases in the region, tourist arrivals, affected establishments, tourism-related businesses, and displaced workers were the key indicators that researchers looked into in this study. This study utilized a descriptive method. The investigation was carried out in Central Visayas, Philippines. Secondary data sources were used from a review of records from government agencies to descriptively analyze the effect of the Covid-19 pandemic on the tourism sector of the region. The results show that Central Visayas is among the top regions with the most Covid -19 cases reported; the high positivity rate led to stricter community quarantine protocol which affected the tourist arrival of both the local and foreign markets. The lockdown also resulted in the closure of some accommodation, f & b, and entertainment industries, leading to a massive displacement of workers in the region.
Effects of Covid- 19 Pandemic on the Tourism Sector: A Case of Central Visayas, Philippines Esguerra, James G; Esguerra, Anthony G; Arreza, Mariae Khrisna B; Español, Rosemarie Cruz
Journal of Business on Hospitality and Tourism Vol. 9 No. 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.421

Abstract

The pandemic underscored the risks and vulnerability of the tourism sector. The study aims to analyze the effect of the Covid-19 pandemic on the tourism sector in Central Visayas. The pandemic cases in the region, tourist arrivals, affected establishments, tourism-related businesses, and displaced workers were the key indicators that researchers looked into in this study. This study utilized a descriptive method. The investigation was carried out in Central Visayas, Philippines. Secondary data sources were used from a review of records from government agencies to descriptively analyze the effect of the Covid-19 pandemic on the tourism sector of the region. The results show that Central Visayas is among the top regions with the most Covid -19 cases reported; the high positivity rate led to stricter community quarantine protocol which affected the tourist arrival of both the local and foreign markets. The lockdown also resulted in the closure of some accommodation, f & b, and entertainment industries, leading to a massive displacement of workers in the region.
The motivational factors on using virtual hotel operators’ accommodation among tourists in cebu city, philippines Esguerra, James G; Arreza, Mariae Khrisna B.
Journal of Business on Hospitality and Tourism Vol. 7 No. 3 (2021): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v7i3.281

Abstract

This study looked into the influence of the motivational factors among foreign and local tourists who availed the VHO-partnered hotels in Cebu City. The study utilized a descriptive-correlational design to look into the level of influence on the factors of (a) ease of navigation, (b) opportunity to earn points and rewards, (c) availability of affordable pricing, and (d) simplicity of reservation process and varied mode of payments. Three hundred thirty-nine 339 tourists participated in this study. The results showed that level of influence is on the highest degree, while on the difference foreign tourists’ traveling for business and leisure show no significant difference. On one hand, local tourists traveling for business and leisure revealed a significant difference. Furthermore, the comparison of the level of influence between local and foreign tourists, in general, showed a noteworthy significant difference. Further study of VHO in a different setting is recommended to get a better generalization on the VHO topic.