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All Journal EBSJ J-Intech (Journal of Information and Technology)
Prasetyo, Eko Teguh
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Library & Information Science

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An Influence Analysis Of Product Quality, Brand Image, And Price On The Decision To Buy Toshiba Laptop (A Study On Students Of Economics Faculty Of Semarang University) Prasetyo, Eko Teguh; Purwantini, Sri
Economics and Business Solutions Journal Vol. 1 No. 2 (2017): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (688.894 KB) | DOI: 10.26623/ebsj.v1i2.627

Abstract

This study aims to analyze the influence of product quality, brand image, and price towards the decision to buy Toshiba laptop. The study is conducted on students of Economics Faculty, Semarang University. The total number of samples in the study is 96 respondents, using the purposive sampling method, while the set criteria for the said respondents are students of the Economics Faculty, Semarang University who had bought Toshiba laptop and used it for at least 3 months. Method of analysis used in this study is multiple linear regressions, the collected data which has fulfilled the validity test, reliability test, the classical assumption test, and t test that was processed using SPSS 22 program.The results of this study indicate that variables of product quality, brand image, and price positively influence significantly towards the decision to buy Toshiba laptop. Based on the above findings, it is conclusive that, altogether, the three independent variables used can influence the consumers in making their decision to buy as much as 79.5%.
Sistem Pendukung Keputusan Pemilihan Pondok Pesantren Tahfizhul Qur’An Terbaik Di Malang Menggunakan Metode Analitycal Hierarchy Process Dan Promethee Prasetyo, Eko Teguh; Prastiningtyas, Diah Arifah; Kartikasari, Meivi
J-INTECH (Journal of Information and Technology) Vol 9 No 02 (2021): J-Intech : Journal of Information and Technology
Publisher : LPPM STIKI MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (535.265 KB) | DOI: 10.32664/j-intech.v9i02.586

Abstract

Islamic boarding schools are one of the educational institutions that provide non-formal education in the Islamic religious field. Many Islamic boarding schools carry out Qur'an memorization programs (tahfizhul quran). Memorizing Qur'an is an activity that is very noble in the eyes of Allah SWT, because the Prophet Sallallaahu'alaihi Wasallam said which means "the best of you are those who study the Qur'an and teach it" (Narrated by Al Bukhari 4639). In Malang, there are many tahfizhul Qur'an Islamic boarding schools which have their respective strengths and weaknesses, thus making some people confused in determining where they or their children will study. On the basis of these problems, a system is needed to support decisions in the selection of a Islamic boarding school in Malang using the Analitycal Hierarchy Process (AHP) and Promethee Methods. The purpose of this system is to be able to assist some people in selecting the Islamic boarding schools with the criteria of the education system, education level, facilities, environmental conditions, the reputation of the boarding school, alumni and fees. The AHP method is used to find the weight of the criteria while the Promethee method is used to rank the Islamic boarding schools. After analyzing, designing, implementing and testing the system, it can be concluded that the system was successfully created using the PHP programming language by implementing the AHP and Promethee methods, so the best suggestions are obtained with the results of calculations on the system same as manual calculations that have been previously calculated.
Co-Authors Diah Arifah Meivi Kartikasari Purwantini, Sri