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All Journal Jurnal Pengabdian Masyarakat Bidang Sains dan Teknologi Journal of Accounting and Finance Management (JAFM)
Riandani Rezki Prana
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Aerospace Engineering Agriculture, Biological Sciences & Forestry Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Health Professions Industrial & Manufacturing Engineering Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Public Health Transportation Veterinary

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Pengaruh Promosi Dan Harga Terhadap Keputusan Pembelian Di biMBA Aiueo Medan Dewi Murni Kumalasar; Riandani Rezki Prana
Journal of Accounting and Finance Management Vol. 5 No. 3 (2024): Journal of Accounting and Finance Management (July - August 2024)
Publisher : DINASTI RESEARCH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jafm.v5i3.458

Abstract

Tujuan penelitian ini adalah untuk mengetahui faktor-faktor yang mempengaruhi keputusan pembelian jasa di biMBA AIUEO Medan dalam kaitannya dengan harga dan promosi. Temuan ini diharapkan dapat membantu BIMBA AIUEO Medan untuk lebih memahami faktor-faktor yang mempengaruhi keputusan pembelian jasa. Teori dari bidang promosi, penetapan harga, dan pengambilan keputusan pembelian jasa menginformasikan penyelidikan ini. Survei deskriptif kuantitatif yang mendukung strategi penelitian ini menggunakan skala Likert untuk mengukur semua variabel dan daftar pertanyaan untuk mengumpulkan data dari 73 responden. Analisis regresi berganda, uji reliabilitas, validitas, heteroskedastisitas, F, t, dan determinasi efisiensi semuanya merupakan bagian dari analisis. Koefisien determinasi yang dimodifikasi sebesar 29,7 persen merupakan hasil penyelidikan. Faktor-faktor yang tidak termasuk dalam model ini menyumbang 70,3% sisanya.
Peningkatan Kualitas Sumber Daya Manusia Melalui Pelatihan Soft skill Pada SMA Dharma Pancasila Medan Lubis, Dewi Shinta Wulandari; Soraya Grabiella Dinamika; Riandani Rezki Prana; Tri Utari Ismayuni; Vidya Fathimah
ABDIKAN: Jurnal Pengabdian Masyarakat Bidang Sains dan Teknologi Vol. 1 No. 2 (2022): Mei 2022
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (458.783 KB) | DOI: 10.55123/abdikan.v1i2.307

Abstract

Soft skills are very important in addition to academic knowledge. Soft skills are also non-technical abilities such as being able to think critically and time management. In the world of work, companies are not only looking for prospective employe with good hard skills but also for the soft skills they have. This is very important to be socialized and give knowledge to students in high school because they are the future successors of the nation who will enter the world of lectures and work, to improve their quality. One thing that can be done is the Community Service Training (PKM) activity entitled 'Improving the Quality of Human Resources Through Soft skill Training' where the participants of this activity consist of students from SMA Dharma Pancasila Medan. The methods given are briefing, presentation, discussion, case study, and final evaluation. This activity aims to provide understanding and mastery of soft skills to improve the quality of human resources. The result of this activity concluded that this activity was very helpful for participants in increasing their understanding and awareness of improving soft skills.
Co-Authors Dewi Murni Kumalasar Dewi Shinta Wulandari Lubis Soraya Grabiella Dinamika Tri Utari Ismayuni Vidya Fathimah