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PENGARUH PENGEMBANGAN KARIR DAN BUDAYA PERUSAHAAN TERHADAP TURNOVER INTENTION YANG DIMEDIASI OLEH EMPLOYEE ENGGAGEMENT Soejarminto, Yos; Praborini, Yuhaning
Jurnal Pelita Ilmu Vol. 18 No. 01 (2024): JURNAL PELITA ILMU - April 2024
Publisher : Direktorat Penelitian dan Pengabdian Masyarakat (DPPM) Universitas Pelita Bangsa

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Abstract

Niat untuk meninggalkan perusahaan dipengaruhi dengan beberapa faktor diantaranya pengembangan karir dan Budaya perusahaan. Pengembangan karir yang baik dan adanya budaya perusahaan yang baik akan menekan niat untuk meninggalkan perusahaan (Turnover Intention) dan hal tersebut akan diperkuat dengan adanya keterikatan terhadap pekerjaan (Employee Enggament). Penelitian ini untuk mengetahui pengaruh pengembangan karir dan budaya perusahaan terdahap turnover intention yang dimediasi oleh employee enggament. Penelitian ini menggunakan pendekatan kuantitatif dengan sampel karyawan PT. X Indonesia di Cikarang sebanyak 58 orang. Analysis menggunakan model struktual diolah software SMARTPLS 3.3.9. Hasil penelitian ini terdapat pengaruh tidak langsung antara variabel Pengembangan Karir, Turnover Intention, terhadap keterikatan kerja (Employee Enggament).
Online Store Atmosphere, Shopping Lifestyle, Emosi Positif Terhadap Impulse Buying Produk Wardah Pada E-Commerce Nugroho, Arief Teguh; Ratnaningsih DS, Yunita Ramadhani; Praborini, Yuhaning
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 1 (2024): April 2024
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/eco.v8i1.22021

Abstract

The purpose of this study was to determine the direct and indirect effects of online store atmosphere and shopping lifestyle on impulse buying decisions through positive emotions. Online store atmosphere and shopping lifestyle on impulse buying decisions through positive emotions. The population in this study were shopee marketplace users. Sampling using purposive sampling technique of 100 respondents. The data collection method used is a questionnaire. The analysis method in this study uses a structural model processed SMARTPLS 3.0 software. The results of this study indicate that the variables. Online store atmosphere and lifestyle have no significant effect on impulse buying, while positive emotions affect impulse buying, and shopping lifestyle affects positive emotions. While indirectly shopping lifestyle and positive emotions affect impulse buying. Suggestions for online stores should maximize attractive store arrangements so that consumers are encouraged to make impulse purchases.