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The EFFECTIVENESS OF ORGANIZATIONAL COMMUNICATION ON DECISION MAKING Thaci, Hashim; Tambunan, Toman Sony; Aritonang, Bintang Ernawati
JMRI Journal of Multidisciplinary Research and Innovation Vol. 2 No. 1 (2024): April
Publisher : Lembaga Riset dan Pengembangan Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61240/jmri.v2i1.58

Abstract

This research aims to find out the level of effectiveness of organizational communication to decision making in the Government of North Sumatra Provincial. This type of research is quantitative descriptive where the number of samples as many as 20 people that determined by purposive sampling. The instruments used in this study are organizational communication instruments and decision-making instruments that consist of 10 questions and declared valid and reliable. The instrument used used the Likert scale with 4 options to avoid indecisive answers from the sample. The data obtained is primary and secondary data analyzed based on statistical test provisions such as instrument feasibility tests, hypothesis requirements tests and hypothesis tests. The results showed that the level of effectiveness of organizational communication to decision making in the Government of North Sumatra Provincial is more than 60% which means it is effective enough to contribute to decision making by the leadership.
THE EFFECT OF PRICE AND ADVERTISING PROMOTION ON THE INTEREST OF ONLINE TRANSPORTATION SERVICE USERS Royani, Ida; Thaci, Hashim
JMRI Journal of Multidisciplinary Research and Innovation Vol. 2 No. 2 (2024): August
Publisher : Lembaga Riset dan Pengembangan Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61240/jmri.v2i2.68

Abstract

This research aims to analyze the influence of price and advertising promotion on people's interest in using Grab online transportation services. The approach used is a nonprobability sampling technique, namely purposive sampling. The data were statistically analyzed using validity test, reliability test, classical assumption test, multiple linear regression, and determination test (R2). The data source used in this study is primary data using the help of SPSS 25.0 software data analysis tools. The subjects of this study are 78 respondents who use Grab online transportation services with a data collection method using questionnaire distribution. In addition, secondary data is obtained from indirect data sources such as articles and journals. The results of the analysis show that price variables have a positive and significant effect on people's interest in using Grab online transportation services. Meanwhile, the variable of advertising promotion has no effect on people's interest in using Grab online transportation services. The test simultaneously produced prices and advertising promotions that had a positive and significant effect on people's interest in using Grab online transportation services.
THE ROLE OF MOTIVATION AS AN INTERVENING VARIABLE IN THE RELATIONSHIP BETWEEN ORGANIZATIONAL CULTURE AND JOB SATISFACTION TOWARDS THE PERFORMANCE Thaci, Hashim
JMRI Journal of Multidisciplinary Research and Innovation Vol. 3 No. 2 (2025): August
Publisher : Lembaga Riset dan Pengembangan Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61240/jmri.v3i2.105

Abstract

This study aims to determine the role of work motivation as a link between organizational culture and job satisfaction levels, and how it affects employee performance at PT. Cerestar Flour Mills. The method used in this study is quantitative with the application of Partial Least Square Structural Equation Modeling (PLS-SEM) analysis. A total of 76 respondents were selected using a purposive sampling technique. The results show that organizational culture has a significant role and has a positive influence on work morale (p = 0.000). Conversely, job satisfaction does not show a direct influence on employee performance (p = 0.886). Organizational culture also has a positive contribution to employee performance through an indirect increase in work motivation (p = 0.051)