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All Journal AGRITEXTS: Journal of Agricultural Extension Research in Social Sciences and Technology
Juniarti, Hafni Amalia
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Agriculture, Biological Sciences & Forestry Education Languange, Linguistic, Communication & Media Social Sciences

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Efektivitas Kebun Buah Cepoko sebagai Media Diseminasi Informasi Pengembangan Tanaman Hortikultura di Kota Semarang Juniarti, Hafni Amalia; Suwarto, Suwarto; Wijianto, Arip
AGRITEXTS: Journal of Agricultural Extension Vol 45, No 2 (2021): November
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (142.894 KB) | DOI: 10.20961/agritexts.v45i2.43998

Abstract

Kebun Buah Cepoko is one of the work units farm owned by Unit Pelaksana Teknis Daerah (UPTD)/ Regional Technical Implementation Unit, Departement Agriculture of Semarang City Goverment. The success of farm optimization programs for the development of food crops and horticulture needs to be analyzed in effectiveness dissemination information at the development of horticultural. The purpose of the research was to (1) analyze the effectiveness of Kebun Buah Cepoko as a media dissemination information on horticultural development; (2) analyze the correlation between the level of education, frequency of communication, value economic benefits of commodities, level of cosmopolitan and agricultural information needs with the effectiveness of media dissemination of information on horticultural development; (3) analyze the comparative effectiveness of information dissemination media from the different farmer groups. This research used quantitative methods with questionnaires and interview techniques. The population was 32 horticultural farmers who visited the Kebun Buah Cepoko and received information on the development of horticultural in the December 2019 period. The sampling technique used total sampling with a total of 32 respondents. Data analysis used descriptive statistics analysis, Spearman Rank correlation analysis and Kruskal Wallis comparative analysis. The research showed that the effectiveness of Kebun Buah Cepoko as dissemination media for horticultural development information was 68.78% or in the average category. There was no significant correlation between the factors, farmers, accessing information, consisting of the level of education, frequency of communication, the value of economic benefits of commodities, cosmopolitan level and the need for agricultural information with the effectiveness of dissemination media information on horticultural plant development in Semarang City. The significance value correlation between the economic benefits of commodities with the effectiveness of dissemination media information on horticultural plant development was 0.062. There was a significant comparation of the effectiveness of dissemination media information between farmer groups. Asymp value was obtained sig 0.045.
Factors Influencing Intention and Behaviour of Agricultural Extension Staff Concerting Post-Covid-19 Digital Technical Guidance: A Study in Yogyakarta, Indonesia Kaliky, Rahima; Juniarti, Hafni Amalia; Kusumawati, Septi
Research in Social Sciences and Technology Vol 8 No 4 (2023): Research in Social Sciences and Technology
Publisher : Research in Social Sciences and Technology- OpenED Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46303/ressat.2023.35

Abstract

Agriculture extension staffs are encouraged to attempt more efficient methods to enhance their competency through digital webinars or technical guidance, in Bahasa Bimbingan Teknis (Bimtek) programs. The research aims to explore factors influencing the intention and behavior of agricultural extension staff towards the Technical guidance online Ministry of Agriculture in Special Region Yogyakarta, Indonesia. This research included the Behavior Intention (BI) and Use Behavior (UB) models with significant construct. The research used the quantitative method and analyzed PLS-SEM. One hundred eighty extension staffs participated, chiefly 34-42 years old. All of the indicators passed the outer model assessment. The analysis results conclude that significant effects are Attitude to BI, Control Behavior to BI, Perceived Usefulness to BI, and Behavior Intention to UB. The perception of extension staffs about Technical guidance online can enhance their performance to continue using it in obtaining agricultural technology information, extension materials, information on agricultural policies, and the latest agricultural development programs. The insignificant constructs are Subjective Norm, Motivation, and Perceived Ease to Use. The validated research model explains 61% of the variance (R2 = 0.61) in Attitude, Perceived Usefulness, and Control Behaviour towards Behavior Intention (BI). Moreover, BI explains 8.9% of the variance (R2 = 0.089) in UB of Technical guidance online. This research found that BI and UB have Q2 values of 0.538 and 0.077. The practical implication could be applied as preliminary development planning studies to enhance the efficiency of Technical guidance online as Bank Data.
Co-Authors Arip Wijianto Kusumawati, Septi Rahima Kaliky, Rahima