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All Journal Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) JURNAL MANAJEMEN AKUNTANSI (JUMSI)
Mahfadillah, Aninda
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Economics, Econometrics & Finance

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Analisis Penerapan Supply Chain Management Pada Produk Dodol Pasar Bengkel Diperbaungan Serdang Bedagai Lubis, Suci Arifah; Mahfadillah, Aninda; Aisyah, Siti
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 1: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i1.3039

Abstract

Supply Chain Management (SCM) or supply chain is a concept that discusses marketing, as well as sustainable costs that aim to help the business development process. One of the businesses managed at the workshop market in Perbaungan Serdang Bedagai is lunkhead products. Currently, lunkhead products are the best sellers in the workshop market. This study aims to see how the implementation of the supply chain used in the dodol business. The data collection method used is the method of collecting data from various sources on the internet, by connecting these sources into one. This is done by studying book references, articles, and browsing the internet, as well as literature reviews related to system analysis and surveys.
Pengaruh Current Ratio Dan Debit To Equity Ratio Terhadap Return On Assset Pada PT. Perkebunan Nusantara IV Periode 2016-2021 Dharma, Budi; Suci, Indriani; Mahfadillah, Aninda
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 3: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i3.3723

Abstract

The purpose of this study was to examine the impact of Current Ratios and target capital Adequacy Ratios on PT’s Return on assets. Nusantara Plantation IV periode 2016-2021. Use of descriptive research methods and statistical analysis with multiple linear regression tests. The results of this study show that 39,1 % has a positive and significant impact on return on assets. Target capital Adequacy has a negative impact on return on assets, which is non significant at 30,3 %. At the same time, the Current ratio and the target capital Adequacy Ratio affect the Return on investment, with a large positive impact of 86,6 %.
STRATEGI PEMANFAATKAN E-COMMERCE DALAM MEMASARKAN CEMILAN DI MEDAN (Studi Kasus : Basreng) Mahfadillah, Aninda; Sitorus, Nurbaina Junita; Mustofarudin, Mustofarudin; Nurbaiti, Nurbaiti
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 2, No 2: 2021
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v2i2.2359

Abstract

Small and Medium Enterprises (SMEs) are a pillar in the Indonesian economy that is strong against various influences or shocks. SMEs generally come from businesses that develop in an area. Although at first they were mostly engaged in local areas, the government made an effort to digitize SMEs by promoting electronic commerce or e-commerce. From this, a comparison was made between online and in-store marketing. After doing this comparison, it can be concluded that e-commerce is able to increase turnover and expand the marketing area of basreng food products. E-commerce is able to provide a positive impact on marketing developments and minimize other operational costs such as shop rental costs. In this study using a quantitative method, namely conducting a survey by distributing questionnaires to SMEs as many as 20 respondents. The results of this study, a lot of SMEs want to use digital marketing. 95% of SME players want to do marketing digitally and 5% don't, because they are constrained by infrastructure and mastery of the digital world. In this case, e-commerce uses the B2C (Business-to-customer) approach in an effort to increase basreng trade transactions and also media for information delivery. both to customers and the general public in obtaining information about basreng products marketed by SMEs.
Co-Authors Dharma, Budi Indradewa, Rhian Lubis, Suci Arifah Mustofarudin, Mustofarudin Nasution, Annio Indah Lestari Sahputri, Andriani Siti Aisyah Sitorus, Nurbaina Junita Suci, Indriani