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The effect of hygiene sanitation and promotion on purchase decisions at favela sunset cafe bogor Ishak, Riani P.; Rabbania, Faisal
Journal of Business on Hospitality and Tourism Vol 8, No 1 (2022): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v8i1.348

Abstract

Cleanliness and sanitation are the most important things that must be considered to ensure that the products served to customers are safe and free from various viruses and bacteria. These issues, Hygiene Sanitation and promotion must be considered by food and beverage entrepreneurs to increase the interest of buyers. The purpose of this study was to determine whether or not Hygiene Sanitation and Promotion influenced the purchase decisions at Favela Sunset Cafe Paledang, Bogor.  The research method used is quantitative research. The data analysis used in this study consisted of multiple linear regression analysis with SPSS V 20.0. The result of the study concluded that the Effect of Hygiene Sanitation and Promotion on Purchase Decisions at Favela Sunset Cafe Paledang Bogor had a positive and significant influence. 
The effect of hygiene sanitation and promotion on purchase decisions at favela sunset cafe bogor Ishak, Riani P.; Rabbania, Faisal
Journal of Business on Hospitality and Tourism Vol. 8 No. 1 (2022): June 2022
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v8i1.348

Abstract

Cleanliness and sanitation are the most important things that must be considered to ensure that the products served to customers are safe and free from various viruses and bacteria. These issues, Hygiene Sanitation and promotion must be considered by food and beverage entrepreneurs to increase the interest of buyers. The purpose of this study was to determine whether or not Hygiene Sanitation and Promotion influenced the purchase decisions at Favela Sunset Cafe Paledang, Bogor.  The research method used is quantitative research. The data analysis used in this study consisted of multiple linear regression analysis with SPSS V 20.0. The result of the study concluded that the Effect of Hygiene Sanitation and Promotion on Purchase Decisions at Favela Sunset Cafe Paledang Bogor had a positive and significant influence. 
Peningkatan Pengetahuan dan Pemberdayaan Masyarakat Desa Wisata Cimande melalui Usaha Homestay Jawara Soeswoyo, Dinamayasari; Skarwanti, Julia Ratnawulan; Ishak, Riani P.
Yumary: Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 2 (2023): Desember
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/yumary.v4i2.2534

Abstract

Purpose: The aim of this program is to increase the knowledge and empowerment of the Cimande Village community and also the Tourism Awareness Group (POKDARWIS) by utilizing their residences in the Jawara homestay business so that it can provide additional income and improve welfare. Methodology: This program was carried out in three stages, namely the preparation stage which is carried out through observation, FGD and internal discussions; the second stage is implementation with coaching and workshops; and the third stage is evaluation through tests, monitoring and evaluation. Result: The results of the pre-test and post-test evaluation showed that the level of knowledge and understanding of the participants increased from initially not understanding to understanding. The participant's skill level increased in making the bed and cleaning the bathroom, and the participants were able to create social media accounts and content about the homestay. Conclusion: The community empowerment program through the homestay business will run optimally if it is well prepared based on the needs, commitment, and participation of the village community, and implemented by providing knowledge, skills, and equipment assistance according to standards, as well as providing assistance so that the community can become independent. Limitation: This article has limitations in terms of the number of community participants who are interested in homestay business. Contribution: This program contributes as a reference for other scholars in efforts to develop homestays in tourist villages. This program also contributes to the Cimande Village Community in managing, developing homestays according to standards, and marketing them.