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The Effect Of Organizational Citizenship Behavior (OCB) And Organizational Commitment On Employee Performance Of PT. Bukit Angkasa Makmur Central Bengkulu Carolin, Sherli; Bahrun , Khairul
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 5 No. 2 (2024): April
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v5i2.1619

Abstract

The title of this study is the effect of organizational citizenship behavior (OCB) and organizational commitment on the performance of employees of PT. Bukit Angkasa Makmur Central Bengkulu. This research is based on the importance of employee performance in an organization. Employee performance is influenced by several factors, including organizational citizenship behavior and organizational commitment. This study aims to analyze the effect of organizational citizenship behavior and organizational commitment on the performance of employees of PT. Bukit Angkasa Makmur Bengkulu.This type of research is quantitative research with a descriptive approach. The population of this study were all employees of PT. Bukit Angkasa Makmur Bengkulu. The number of research samples was 175 people. Data collection was carried out using a questionnaire. Data analysis techniques using multiple linear regression analysis techniques.The results of data analysis obtained multiple linear regression equations as follows: Y = 1.083 + 0.513 X1 + 0.696 X2. The results of the analysis show that organizational citizenship behavior has a positive and significant effect on employee performance (tcount = 7.239 and Sig. = 0.000) and organizational commitment has a positive and significant effect on employee performance (tcount = 6.808 and Sig. = 0.000). Simultaneously organizational citizenship behavior and organizational commitment to employee performance (Fhitung = 175,649 and Sig. = 0.000).It is recommended to the management of PT. Bukit Angkasa Makmur Bengkulu to be able to improve employee performance by increasing organizational citizenship behavior and employee organizational commitment.
The Effect of Satisfaction and Trust on Purchase Intention on Aromania Parfumery Kapuas Products, Bengkulu City Astuti, Riri; Bahrun , Khairul
Journal of Indonesian Management Vol. 2 No. 1 (2022): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i1.448

Abstract

Aromania Parfumery is a distributor of imported and local perfumes/perfumes, both wholesale and retail, which has dozens of outlets spread throughout Indonesia. The packaging provided by Aromania Parfumery is 500 ml, 250 ml, 100 ml and 50 ml and provides refill/refill perfume. This study aims to determine how much influence satisfaction and trust have on purchase intention on Aromania Parfumery Kapuas products, Bengkulu City. In this study, data were obtained through observation and distributing questionnaires to 100 people who were used as respondents, namely consumers who bought products at Aromania Parfumery Kapuas, Bengkulu City. Then the data analysis was carried out using quantitative data. Quantitative analysis includes instrument testing, Classical Assumption Test, multiple linear regression analysis, coefficient of determination (R2) and hypothesis testing. The results of this study can be seen from the multiple linear regression test using the SPSS program, namely Y = 5.504 + 0.362 (X1) + 0.513 (X2). The results of the coefficient of determination (R2) the value of R Square is 0.595 or 59.5%, where the coefficient of determination means that together the satisfaction and trust variables contribute to influencing purchase intention at Aromania Parfumery Kapuas Bengkulu City, while the rest is 0.405 or 40.5% is influenced by other variables outside the study which were not examined in this study. Testing the hypothesis using the t test and F test shows that the satisfaction (X1) and trust (X2) variables have a significant effect on purchase intention (Y), where the tcount value is greater than the ttable value, and the Fcount value is greater than the Ftable value. This means that Ho is rejected, Ha is accepted.