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All Journal Journal of Information System, Applied, Management, Accounting and Research Pundimaswid
James Ronald Tambunan
Akademi Manajemen Informatika dan Komputer Widya Loka Medan
Computer Science & IT Decision Sciences, Operations Research & Management

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Analisis Target Pemasaran Produk Speedy Berdasarkan Motivasi Dan Kompensasi James Ronald Tambunan; Dewi Sartika; Kevin Tambunan
Journal of Information System, Applied, Management, Accounting and Research Vol 6 No 1 (2022): JISAMAR: February 2022
Publisher : Sekolah Tinggi Manajemen Informatika dan Komputer Jayakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52362/jisamar.v6i1.514

Abstract

PT.Telekomunikasi Indonesia, Tbk. Regional Office of Telecommunications (Kandatel) Field must be able to achieve sales targets of Speedy prime product. In achieving these sales reps needed reliable. Where asset sales reps can be said of an organization in achieving its goals. Therefore, every organization seeks to enhance motivation and a good compensation to the salespeople. Through good compensation, is expected to increase the motivation of salespeople working so that organizational goals can be achieved as planned. Formulation of the problem in this research are: (1). Far the effect of compensation, and salesperson motivation towards achieving sales targets Speedy PT TELKOM, Kandatel Medan, and (2). How to achieve speedy sales before and after the implementation of compensation and motivation of salespeople. The Theory that used in this research is the theory of Human Resource Management (HRM), relating to the theory of compensation and motivation, and theories of Marketing Management, relating to the theory of achievement against sales targets. This study aimed to analyze the effect of compensation and motivation towards the achievement of sales targets Speedy. It also investigated how the speedy attainment of sales before and after the implementation of compensation and motivation to the salespeople. This Research used Quantitative Descriptive Method that is supported by survey, and explanatory. The number of the sample is 61 respondents are salespeople Speedy. The analysis method used is simple regretion to examine the first, and the second test method using comparative analysis. The results of this research show that: (1) Compensation and Motivation has high significant effect to the achievement of high sales targets Speedy. (2) There is a significant difference to the speedy attainment of sales before and after implementation of compensation, and motivation of salespeople. Analysis using a confidence level of 95 percent.
Membangkitkan Ekonomi Masyarakat Dengan Bisnis Dan Literasi Asset Digital James Ronald Tambunan; Dewi Sartika; Yusniar Yusniar
Publikasi Kegiatan Pengabdian Masyarakat Widya (PUNDIMASWID) Vol. 2 No. 1 (2023): PKM-PUNDIMASWID (Juni 2023)
Publisher : LPPM Amik Widya Loka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54593/pundimaswid.v2i1.178

Abstract

Tujuan kegiatan memperkenalka bahwa masyarakat harus mengenal perkembangan teknologi saat ini, dan bagaimana teknologi mampu memberikan kontribusi dalam dunia usaha. Kegiatan juga membukakan wawasan dan cakrawala berpikir terhadap literasi asset digital yang disebut teknologi massa, karena Kegiatan PKM juga menghadirkan mitra bisnis dari PT Konakami Digital Indonesia. Hasil kegiatan ini dapat memberikan semangat baru terutama masyarakat agar produk yang dipasarkan melalui FB, WA dan IG bisa efektif, maka perlu dilakukan evaluasi secara berkelanjutan dengan selalu menghadirkan value dalam setiap usaha yang dijalankan, selanjutnya pelaku bisnis harus mengenal yang namanya go digital atau digital transformation, agar value dapat hadir dengan pengkuran yang jelas dan membuat perencanaan keuangan yang omset meningkat sebesar 15 - 20%. Jika masih belum tercapai maka pelu lakukan strategi yang jelas konsentrasi dalam area tertentu.
Co-Authors Dewi Sartika Kevin Tambunan Yusniar Yusniar