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All Journal JOIV : International Journal on Informatics Visualization
Salfarina Abdullah
Universiti Putra Malaysia, Selangor, Malaysia.
Computer Science & IT

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The Impact of Search Engine Optimization on The Visibility of Research Paper and Citations Asim Shahzad; Nazri Mohd Nawi; Norhamreeza Abd Hamid; Sundas Naqeeb Khan; Muhammad Aamir; Arif Ullah; Salfarina Abdullah
JOIV : International Journal on Informatics Visualization Vol 1, No 4-2 (2017): The Advancement of System and Applications
Publisher : Politeknik Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (777.346 KB) | DOI: 10.30630/joiv.1.4-2.77

Abstract

The initial criteria for evaluating a researcher's output is the number of papers published. Furthermore, for the measurement of author's research quality, the number of citations is significant.  Typically, citations are directly linked with the visibility of a research paper. Many researches had shown that the visibility of a research paper can be improved further by using the search engine optimization techniques. In addition, some research already proved that the visibility of an article could improve the citation results. In this article, we analysed the impact of search engine optimization techniques that can improve the visibility of a research paper. Furthermore, this paper also proposing some strategies that can help and making the research publication visible to a large number of users. 
Co-Authors Arif Ullah Asim Shahzad Muhammad Aamir Nazri Mohd Nawi Norhamreeza Abd Hamid Sundas Naqeeb Khan