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PREFERENSI MAHASISWA MENABUNG DI PERBANKAN SYARIAH : STUDI PADA MAHASISWA PERGURUAN TINGGI DKI JAKARTA Farah Dibah; Suryani Suryani; Lili Puspita Sari
JURNAL MANEKSI Vol 10, No 2 (2021): Desember 2021
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (422.386 KB) | DOI: 10.31959/jm.v10i2.700

Abstract

The development of Islamic banking in Indonesia is growing rapidly, supported by the great potential in the DKI Jakarta area. After the merger of Islamic banks in 2021 caused student awareness of Islamic financial transactions to increase. This study aims to examine the effect of service quality, brand image, and knowledge on student preferences for saving in Islamic banking. Sampling through purposive sampling method which was tested on 100 respondents. The data collection instrument used a questionnaire with a Likert scale. The analytical technique used to determine the magnitude of this effect is multiple linear regression assisted by the SPSS version 25 program. The test results show that (1) service quality has a significant effect on student preferences for saving in Islamic banking, (2) brand image has no significant effect on student savings preferences. in Islamic banking, (3) knowledge has a significant effect on student preferences for saving in Islamic banking, (4) service quality, brand image, and knowledge have a significant effect on student preferences for saving in Islamic banking.
FAKTOR YANG MEMPENGARUHI MINAT GENERASI Z MEMILIH BUSANA MUSLIMAH Framesya Nurul Adinda Arzahwa; Suryani Suryani; Prima Priyatno
Jurnal Ekonomi dan Bisnis (EK dan BI) Vol 4 No 2 (2021)
Publisher : Politeknik Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37600/ekbi.v4i2.284

Abstract

Interest in Muslim fashion in Indonesia is increasing all the time, this is marked by the election of Indonesia to be ranked fifth according to the Muslim consumer market in the modest fashion category in 2020/2021. This increase in interest is supported by the better quality of clothing and the emergence of well-known brands in the community, especially Generation Z which focuses on fashion and attractive styles. Generation Z likes diverse and innovative fashion products, so it is easy to be attracted to new fashion styles. This study aims to examine the effect of product quality and brand image on the interest of Generation Z in choosing Muslim clothing. The research method uses a quantitative approach with sampling through purposive sampling method which is tested on 100 respondents who use Muslim clothing. The data collection instrument used a questionnaire with a Likert scale. The analytical technique used to determine the magnitude of the effect is multiple linear regression assisted by SPSS version 25. The results of the study conclude that there is a significant influence between product quality and brand image on consumer buying interest. Keywords: brand image, interests, muslim clothing, perception of product quality
Hubungan Digital Banking dan Kinerja Pelayanan Bank Syariah Terhadap Upaya Customer Retention di Masa Pandemi Covid-19 Pada Bank Syariah Indonesia (BSI) Kantor Cabang Perwakilan (KCP) Kota Serang Yuyun Yuningsih; Suryani Suryani; Muhamad Fadli Azim
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2531

Abstract

The purpose of this research is to find out and partialy and simultaneously prove the effect of digital banking and service performance on customer retention efforts. This study uses aquantitative approach. The data used in this study is primary data using multiple linear regression analysis, the sampling technique used was non-probability sampling or accidental sampling with 100 respondents. Based on simultaneous testing (Test F) also shows that the results of digital banking and service performance simultaneously heve a positive and significant effect on customer retention efforts.
PREFERENSI MAHASISWA MENABUNG DI PERBANKAN SYARIAH : STUDI PADA MAHASISWA PERGURUAN TINGGI DKI JAKARTA Farah Dibah; Suryani Suryani; Lili Puspita Sari
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 10 No. 2 (2021): Desember 2021
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (422.386 KB) | DOI: 10.31959/jm.v10i2.700

Abstract

The development of Islamic banking in Indonesia is growing rapidly, supported by the great potential in the DKI Jakarta area. After the merger of Islamic banks in 2021 caused student awareness of Islamic financial transactions to increase. This study aims to examine the effect of service quality, brand image, and knowledge on student preferences for saving in Islamic banking. Sampling through purposive sampling method which was tested on 100 respondents. The data collection instrument used a questionnaire with a Likert scale. The analytical technique used to determine the magnitude of this effect is multiple linear regression assisted by the SPSS version 25 program. The test results show that (1) service quality has a significant effect on student preferences for saving in Islamic banking, (2) brand image has no significant effect on student savings preferences. in Islamic banking, (3) knowledge has a significant effect on student preferences for saving in Islamic banking, (4) service quality, brand image, and knowledge have a significant effect on student preferences for saving in Islamic banking.
KOMPARASI KINERJA KEUANGAN BANK SYARIAH DI INDONESIA DAN BANK SYARIAH DI MALAYSIA PADA MASA PANDEMI COVID 19 DENGAN PENDEKATAN SHARIA CONFORMITY AND PROFITABILITY (SCnP) Mahmud Syukri; Suryani Suryani; Efi Syarifudin
Al Amin: Jurnal Kajian Ilmu dan Budaya Islam Vol 6, No 01 (2023): Al Amin: Jurnal Kajian Ilmu dan Budaya Islam
Publisher : STIT AL-AMIN KREO TANGERANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36670/alamin.v6i01.218

Abstract

The Covid-19 pandemic has affected almost all aspects of life, especially in the financial industry sector, namely banking. The direct impact includes three dimensions of risk, namely increasing non-performing financing on credit risk, decreasing value of Islamic Bank securities on market risk, and bank capital on liquidity risk. The purpose of this study was to compare the financial performance of Islamic banks in Indonesia and Malaysia during the Covid-19 pandemic using the Sharia Conformity and Profitability (SCnP) approach. This research is quantitative research that is used to answer problems with certain variables and is classified as comparative research with secondary data sources. The results of this study show that based on the Conformity and Profitability (SCnP) approach, Bank BTPN Syariah has been resilient during the Covid 19 pandemic with a good profit level. While the two Malaysian Sharia Banks showed a decline in financial performance, Bank Islam Malaysia Berhad was quite successful in maintaining financial performance. The Covid 19 pandemic has had quite an impact on Islamic banks in Indonesia, which have financing portfolios with sizable mudharabah musyarakah contracts which are quite large compared to Islamic Banks having financing portfolios with smaller mudharabah musyarakah contracts