Meirina Lani Anggapuspa
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Simbolisasi Punokawan dalam Iklan Meirina Lani Anggapuspa
Artika Vol 1 No 1 (2014): Juli 2014
Publisher : Center for Research and Community Service, Institut Informatika Indonesia (IKADO) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (810.609 KB) | DOI: 10.34148/artika.v1i1.27

Abstract

Advertising in its function as a medium conveys the message, of course, have a variety of ways to convey the message properly to the audience, one of which is through symbolization Punokawan figure. Punokawan are officials in the puppet character that is not just qualified, but can also directing, comforting, encouraging, and motivating. Use of this Punokawan figures, aims to bring back the ethos and nature of mutual assistance (bebarengan mrantasi gawe) that characterize the people of Yogyakarta. In addition, these symbolization Punokawan also able to arouse the human willingness to back attitude with a calm and humble, without the prestige and show off everyday to fulfill its obligations, and seek not to impose its own sake, for the sake of harmony in the society Playing the disaster and post-disaster reconstruction.
IKLAN LAYANAN MASYARAKAT TENTANG BAHAYA NARKOBA  BAGI GENERASI MUDA: PUBLIC SERVICE ADVERTISEMENT ABOUT THE DANGERS OF DRUGS FOR THE YOUNG GENERATION Meirina Lani Anggapuspa; Hendro Aryanto; Muh. Ariffudin Islam; Aryanto, Hendro
Jurnal Dimensi Seni Rupa dan Desain Vol. 21 No. 2 (2025): Jurnal Dimensi Seni Rupa dan Desain
Publisher : Fakultas Seni Rupa dan Desain, Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/dim.v21.i2.22496

Abstract

Gayungan Village has a variety of facilities and community services, such as village offices, places of worship, health centers, schools, and other public facilities. Some of the flagship programs owned by Gayungan village are community development and empowerment, including economic factors, socio-cultural factors, the environment and others. On the other hand, there is a serious problem that can threaten the young generation in Gayungan village, namely drugs. There is no media as a reminder as well as prevention about the dangers of drugs around Gayungan village. With the emergence of these problems, it is hoped that the younger generation in Gayungan sub distric will stay away from these prohibited items. The data collected through field observations and interviews. This study it uses 5W1H data analysis techniques in accordance with the needs of the problems being researched to determine effective and communicative Community Service Advertisements.