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All Journal Bulletin of Electrical Engineering and Informatics
Mohammad Hossein Rezvani
Islamic Azad University
Electrical & Electronics Engineering

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Controller selection in software defined networks using best-worst multi-criteria decision-making Esmaeil Amiri; Emad Alizadeh; Mohammad Hossein Rezvani
Bulletin of Electrical Engineering and Informatics Vol 9, No 4: August 2020
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (751.594 KB) | DOI: 10.11591/eei.v9i4.2393

Abstract

Controllers are the key component of Software-defined Network (SDN) architecture. Given the diversity of open SDN controllers, the following question arises for the network administrators: How can we choose the appropriate SDN controller? Different characteristics of the controllers have greatly increased the complexity of the right decision. Multi-Criteria Decision-making Methods (MCDMs) is a family of robust mathematical tools to address complex problems regarding multiple objectives. In this paper, we study the most important features of SDN controllers. To this end, we compare the well-known SDN controllers including NOX, POX, Beacon, Floodlight, Ryu, ODL, and ONOS. Leveraging a novel MCDM technique called the Best–Worst Multi-criteria (BWM), we find the most appropriate SDN controller. We solve an optimization problem and evaluate its performance in terms of significant criteria such as throughput and latency. Initial evaluation revealed that the ONOS and ODL have the highest throughput, while the lowest throughputs belong to the NOX, POX, and Ryu. However, final evaluation concerning all criteria confirmed the robustness of the ONOS and the ODL compared to other controllers.
E-customer loyalty in gamified trusted store platforms: a case study analysis in Iran Ehsan Hosseini; Mohammad Hossein Rezvani
Bulletin of Electrical Engineering and Informatics Vol 10, No 5: October 2021
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/eei.v10i5.3165

Abstract

Customer satisfaction, trust, and loyalty are the three most fundamental elements of e-marketing. Previous researchers have noted that satisfaction is a key factor in commanding loyalty. However, the relationship between satisfaction, trust, and loyalty is strongly dependent on the type of platform provided by digital stores. On the other hand, gamification in E-businesses has grown rapidly in recent years. In this context, it is necessary to explore the effects of gamification on e-customer satisfaction and loyalty. In this paper, it is argued that customer satisfaction alone cannot inspire loyalty. Simply speaking, customers’ satisfaction with gamified services can lead to developing trust and, in turn, loyalty. This research also presents a thorough review of the effect of store-related motivational factors, such as gamification, on trust. These factors include moderator and mediator variables. The hypotheses of this study are considered in the context of one of the largest online retail stores in Iran which enjoys a large market share in the Middle East. To this end, Lawshe content validity ratio is utilized and expert opinions are applied to the proposed model. Evaluation results, obtained through the smartPLS, established the robustness of our modeling in terms of reliability analysis, significance level analysis, discriminant validity analysis, coefficient of determination, model fitting, and cross-validation.
Co-Authors Ehsan Hosseini Emad Alizadeh Esmaeil Amiri