Muhammad Noor Fakhruzzaman
Universitas Airlangga

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Customized moodle-based learning management system for socially disadvantaged schools Ika Qutsiati Utami; Muhammad Noor Fakhruzzaman; Indah Fahmiyah; Annaura Nabilla Masduki; Ilham Ahmad Kamil
Bulletin of Electrical Engineering and Informatics Vol 10, No 6: December 2021
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/eei.v10i6.3202

Abstract

This study aims to develop Moodle-based LMS with customized learning content and modified user interface to facilitate pedagogical processes during covid-19 pandemic and investigate how teachers of socially disadvantaged schools perceived usability and technology acceptance. Co-design process was conducted with two activities: 1) need assessment phase using an online survey and interview session with the teachers and 2) the development phase of the LMS. The system was evaluated by 30 teachers from socially disadvantaged schools for relevance to their distance learning activities. We employed computer software usability questionnaire (CSUQ) to measure perceived usability and the technology acceptance model (TAM) with insertion of 3 original variables (i.e., perceived usefulness, perceived ease of use, and intention to use) and 5 external variables (i.e., attitude toward the system, perceived interaction, self-efficacy, user interface design, and course design). The average CSUQ rating exceeded 5.0 of 7 point-scale, indicated that teachers agreed that the information quality, interaction quality, and user interface quality were clear and easy to understand. TAM results concluded that the LMS design was judged to be usable, interactive, and well-developed. Teachers reported an effective user interface that allows effective teaching operations and lead to the system adoption in immediate time.
CekUmpanKlik: an artificial intelligence-based application to detect Indonesian clickbait Muhammad Noor Fakhruzzaman; Sie Wildan Gunawan
IAES International Journal of Artificial Intelligence (IJ-AI) Vol 11, No 4: December 2022
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijai.v11.i4.pp%p

Abstract

This study attempted to deploy a high performing natural language processing model which specifically trained on flagging clickbait Indonesian news headline. The deployed model is accessible from any internet-connected device because it implements representational state transfer application programming interface (RESTful API). The application is useful to avoid clickbait news which often solely purposed to rack money but not delivering trustworthy news. With many online news outlets adopting the click-based advertising, clickbait headline become ubiquitous. Thus, newsworthy articles often cluttered with clickbait news. Leveraging state-of-the-art bidirectional encoder representation from transformers (BERT), a lightweight web application is developed. This study offloaded the computing resources needed to train the model on a separate instance of virtual server and then deployed the trained model on the cloud, while the client-side application only needs to send a request to the API and the cloud server will handle the rest, often known as three-layer architecture. This study designed and developed a web-based application to detect clickbait in Indonesian using IndoBERT as its language model. The application usage and potentials were discussed. The source code and running application are available for public with a performance of mean receiver operating characteristic-area under the curve (ROC-AUC) of 89%.
Fear of missing out during a pandemic: the driving factors of telemedicine application acceptance Muhammad Noor Fakhruzzaman; Ghea Sekar Palupi; Thinni Nurul Rochmah
Bulletin of Electrical Engineering and Informatics Vol 11, No 4: August 2022
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/eei.v11i4.3848

Abstract

COVID-19 pandemic changed how society behaves. Travel and social restrictions, commonly associated with the term lockdown became popular and ubiquitous. Given the rise of gig economy and mobile app delivery in the past several years, combined with lockdowns during the pandemic, and the application of telemedicine becomes essential. Halodoc is one of the popular telemedicine applications in Indonesia, having several useful features such as text-based doctor consultation and prescription drug order-delivery, and Halodoc is easily preferred by many. This article explored the motivation behind using Halodoc as the preferred method of getting health service during the pandemic, behind the perceived usefulness and perceived ease of use of the application, we found that fear of missing out (FOMO) has an indirect role in the application adoption in society, especially during lockdowns, where social interaction is limited to social media and other internet-based platforms. The reason why FOMO can be an important factor in technology adoption and how advertisers should explore FOMO is further discussed.
Indonesian pharmacy retailer segmentation using recency frequency monetary-location model and ant K-means algorithm Ghea Sekar Palupi; Muhammad Noor Fakhruzzaman
International Journal of Electrical and Computer Engineering (IJECE) Vol 12, No 6: December 2022
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijece.v12i6.pp6132-6139

Abstract

We proposed an approach of retailer segmentation using a hybrid swarm intelligence algorithm and recency frequency monetary (RFM)-location model to develop a tailored marketing strategy for a pharmacy industry distribution company. We used sales data and plug it into MATLAB to implement ant clustering algorithm and K-means, then the results were analyzed using RFM-location model to calculate each clusters’ customer lifetime value (CLV). The algorithm generated 13 clusters of retailers based on provided data with a total of 1,138 retailers. Then, using RFM-location, some clusters were combined due to identical characteristics, the final clusters amounted to 8 clusters with unique characteristics. The findings can inform the decision-making process of the company, especially in prioritizing retailer segments and developing a tailored marketing strategy. We used a hybrid algorithm by leveraging the advantage of swarm intelligence and the power of K-means to cluster the retailers, then we further added value to the generated clusters by analyzing it using RFM-location model and CLV. However, location as a variable may not be relevant in smaller countries or developed countries, because the shipping cost may not be a problem.  
Flagging clickbait in Indonesian online news websites using fine-tuned transformers Muhammad Noor Fakhruzzaman; Sa'idah Zahrotul Jannah; Ratih Ardiati Ningrum; Indah Fahmiyah
International Journal of Electrical and Computer Engineering (IJECE) Vol 13, No 3: June 2023
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijece.v13i3.pp2921-2930

Abstract

Click counts are related to the amount of money that online advertisers paid to news sites. Such business models forced some news sites to employ a dirty trick of click-baiting, i.e., using hyperbolic and interesting words, sometimes unfinished sentences in a headline to purposefully tease the readers. Some Indonesian online news sites also joined the party of clickbait, which indirectly degrade other established news sites' credibility. A neural network with a pre-trained language model multilingual bidirectional encoder representations from transformers (BERT) that acted as an embedding layer is then combined with a 100 node-hidden layer and topped with a sigmoid classifier was trained to detect clickbait headlines. With a total of 6,632 headlines as a training dataset, the classifier performed remarkably well. Evaluated with 5-fold cross-validation, it has an accuracy score of 0.914, an F1-score of 0.914, a precision score of 0.916, and a receiver operating characteristic-area under curve (ROC-AUC) of 0.92. The usage of multilingual BERT in the Indonesian text classification task was tested and is possible to be enhanced further. Future possibilities, societal impact, and limitations of clickbait detection are discussed.