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Restu Utami
Akar Rumput Strategic Consulting
Humanities Social Sciences

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INDUSTRI KREATIF FASHION Restu Utami; Hendri Restuadhi
Jurnal Sosial Soedirman Vol 1 No 1 (2017)
Publisher : Fakultas Ilmu Sosial and Ilmu Politik Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (60.985 KB) | DOI: 10.20884/1.juss.2017.1.1.390

Abstract

The article deals with the phenomenon of creative industries in Purwokerto, particularly fashion. It focuses on the survival strategy and idealism of Kidal Kolektif, one of fashion outlets in Purwokerto. This article selects to analyze Kidal Kolektif as the outlet has uniqueness incomparable to other fashion outlets in Purwokerto. Kidal Kolektif is a social economic movement attempting to create independence through fashion business. It also has a specific feature as they attempt to nurture idealism in their distinctive product designs. In their efforts to develop their business, a part of their survival is undertaking partnerships with other organizations in form of profit sharing. The other part is being persistent with their esteem that every human being would be able to fulfill their need by working with their own interest, talent, and need, and maintain their economic independence.
INDUSTRI KREATIF FASHION Restu Utami; Hendri Restuadhi
JUSS (Jurnal Sosial Soedirman) Vol 1 No 1 (2017): JUSS (Jurnal Sosial Soedirman)
Publisher : Fakultas Ilmu Sosial and Ilmu Politik Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (60.985 KB) | DOI: 10.20884/1.juss.2017.1.1.390

Abstract

The article deals with the phenomenon of creative industries in Purwokerto, particularly fashion. It focuses on the survival strategy and idealism of Kidal Kolektif, one of fashion outlets in Purwokerto. This article selects to analyze Kidal Kolektif as the outlet has uniqueness incomparable to other fashion outlets in Purwokerto. Kidal Kolektif is a social economic movement attempting to create independence through fashion business. It also has a specific feature as they attempt to nurture idealism in their distinctive product designs. In their efforts to develop their business, a part of their survival is undertaking partnerships with other organizations in form of profit sharing. The other part is being persistent with their esteem that every human being would be able to fulfill their need by working with their own interest, talent, and need, and maintain their economic independence.
Co-Authors Damayanti, Elok