Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Jurnal Inovasi Bisnis (Inovbiz) Eksos
Sunarsih Sunarsih
Politeknik Negeri Pontianak
Religion Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Analisis Retail Marketing Mix berbasis Syariah dan Customer Expectation terhadap Customer Satisfaction (Studi Kasus pada PT CV Arli di Singkawang-Kalimantan Barat) Desvira Zain; Sunarsih Sunarsih; Ismail Umar
Eksos Vol 16 No 1 (2020): Eksos
Publisher : Jurusan Akuntansi Politeknik Negeri Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31573/eksos.v16i1.92

Abstract

Tujuan dari perusahaan adalah bagaimana mengembangkan usaha bisnisnya dan mampu mendapatkan keuntungan laba. Tentunya hal tersebut tidaklah mudah, karena diperlukan rangkaian usaha yang strategis untuk memenuhinya. Berkaitan dengan menghadapi persaingan,maka perusahaan dituntut harus bisa memberikan produk dan jasa pelayanan yang tepat sesuai harapan konsumen dan mengetahui bagaimana pengaruhnya terhadap kepuasan konsumen terhadap perusahaan. Hal inilah yang menjadi tantangan bagi perusahaan bagaimana agar bisa memenuhi semua. Dalam penelitian ini berjudul “Analisis Ritel Marketing Mix Berbasis Syariah dan Customer Expectation Terhadap Customer Satifaction (Studi Kasus pada PT CV ARLI di Singkawang-Kalimantan Barat)”. Dalam penelitian ini yang menjadi sampel adalah konsumen yang berbelanja di toko tersebut dan diambil secara acak berjumlah 60 orang, dengan menggunakan analisis regresi linier, yang nantinya dianalisis dan disimpulkan. Adapun hasilnya adalah Berdasarkan perhitungan di atas dapat dilihat bahwa bauran pemasaran ritel dan harapan pelanngan berpengaruh yang signifikan terhadap kepuasan pelanggan. Sebab dengan bauran pemasaran ritel dan harapan pelanggan di lingkungan PT CV Arli sesuai dengan kepuasan pelanggan.
Pengaruh Komunikasi, Motivasi, dan Kedisiplinan terhadap Prestasi Belajar Mahasiswa Sunarsih Sunarsih; Desvira Zain; Sulaiman Sulaiman
Eksos Vol 17 No 1 (2021): Eksos
Publisher : Jurusan Akuntansi Politeknik Negeri Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31573/eksos.v17i1.270

Abstract

This study aims to determine the effect of communication, motivation and discipline on student learning achievement majoring in business administration. In this study, the sample was 88 people from a population of 750 people who were taken randomly, using regression analysis. Sources of data obtained are primary data and secondary data. With a quantitative approach. Data collection techniques through interview techniques, observation and documentation. The data analysis technique is by means of assumption test, descriptive analysis and statistical analysis with linear regression using the help of SPSS (Social Sciences Program Statistics) version 22.0. From the research that has been done, it shows that communication, motivation and discipline on student achievement of majoring in business administration have a significant effect. Communication, motivation and discipline influence student achievement so that educators / lecturers continue to improve student readiness in the learning process so that they can be maximized so as to improve student achievement. The potential of students must continue to be developed so that it becomes a complete achievement.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI WANITA KARIER DALAM POLA ASUH PENDIDIKAN ANAK DI KOTA PONTIANAK Sunarsih Sunarsih; Desvira Zain; Ismail Umar
Inovbiz: Jurnal Inovasi Bisnis Vol 6, No 1 (2018)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (968.236 KB) | DOI: 10.35314/inovbiz.v6i1.394

Abstract

In the globalization Era, it is word wide accepted that the total of carier women is significant in numbers, in accordance with Educational level, they could have important, positions. They could work in many areas, even higher than men workers. Thus, this is be coming challenges for married and carier women as well raising children. Current research entitles analysis of determinant factors of carier women on raising children pattern in Pontianak. Carier women and having chidren are charged as research respondens and as many as 6o respondents randomly taken, as others criterions working in private sectors, single carier maried women with children. Linier regression analysis is used to analyze the data, the findings showed that, the internal factors show a strong significant factor to affect the carier women on raising children pattern 73,9%, while 26,1% was inflrenced by the external factors. Statistical output also described that women level educations plays crucial role in raising chidren pattern.
Co-Authors Desvira Zain Ismail Umar Sulaiman Sulaiman