Komar Sumantadinata
Departemen Budidaya Perikanan, Faperikan IPB

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Strategi Peningkatan Daya Saing Tuna Olahan Indonesia di Pasar Internasional Wiji Lestari; Rizal Syarief; Komar Sumantadinata
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 8 No. 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.791 KB) | DOI: 10.29244/mikm.8.1.36-44

Abstract

Tuna Indonesia mostly exported in fresh and frozen (55%), and 45% in processed tuna. It is therefore necessary to study the competitiveness of processed tuna. The method used is the Revealed Comparative Advantage (RCA) and the analysis of the Competitive Profile Matrix (CPM) Analysis, In the year 2006 to 2010, Indonesia has a fresh tuna RCA index between 4.56 to 8.18, tuna frozen at 0.49 to 1,43 and processed tuna fish ranged from 1.25 to 2.68. Based on the analysis of the competitive profile, three factors of production and marketing of highly influential on the competitiveness of tuna fish are (1) the quality of the resulting processed tuna fish with a weight of 0.143, (2) tariff and non tariff barriers with a weight of 0.114, and (3) Development and Promotion Intellegence market with the weight of 0.110. As for the human and institutional factors, factors which have an important role in increasing competitiveness is (1) The Role of Government in the development of the tuna processing industry with a weight of 0.147, (2) Availability of human resources capable of handling quality with weights 0.135, and (3) the role of government in the prevention and handling of illegal fishing by weight of 0.130. Based on the analysis of RCA analysis and matrix analysis of the competitive profiles of priority strategies that can be done to improve the competitiveness of Indonesia's processed tuna to the factors of production and marketing are as follows (1) Improve the quality of processed tuna Indonesia; (2) Encourage overcome tariff and non tariff barriers; (3) enhance market development and promotion Intellegence, The strategic priorities for the human and institutional factors are (1) Increase the Role of Government in the development of the tuna processing industry, (2) Improving the human resources capable of handling quality, (3) Eradication and control of illegal fishing.
Usaha Pembesaran dan Pemasaran Ikan Lele serta Strategi Pengembanganya di UD Sumber Rezeki Parung, Jawa Barat - Jaja; Ani Suryani; Komar Sumantadinata
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 8 No. 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (153.339 KB) | DOI: 10.29244/mikm.8.1.45-56

Abstract

The purpose of this study was to determine the magnification and technology marketing at UD Sumber Rezeki and get a new breakthrough in marketing efforts and the enlargement of catfish, determine the feasibility and efficiency of marketing efforts and the enlargement of catfish, find the prospect of catfish processed products, know the SWOT in the enlargement and marketing of catfish and determine the strategy of business development and marketing of catfish enlargement on UD Sumber Rezeki. Technology production processes carried out by following the catfish aquaculture activities at UD Sumber Rezeki Parung, West Java, and then analyzed the feasibility of their business. The analisis through qualitative analysis, quantitative analysis of IFE and EFE, Matrix IE and SWOT. Catfish farming in the UD Sumber Rezeki Parung, West Java feasible to be implemented with the value of B/C ratio > 1,26. BEP catfish production. Rp9631.76 per kg, NPV 14% on the value of Rp38,140,956, 17% IRR and PBP 3 years 9 months. Efficiency for catfish enlargement in UD Sumber Rezeki determined by the use of water by gravity, the use of probiotics to save time, use sinking feed and floating feed. Based on the IFE (2.83) and EFE (2.81), then the position at UD Sumber Rezeki phase of growth and stability and are in quadrant 5. Based on the analysis of SWOT matrix and IE matrix, then the strategy for developing UD Sumber Rezeki, Parung, West Java are (1) market penetration by selling directly to end customer, (2) diversification of catfish products and (3) improve the competence of human resources.
Pengembangan Usaha Budidaya Ikan Lele (Clarias sp.) di Lahan Kering di Kabupaten Gunungkidul, Provinsi Daerah Istimewa Yogyakarta Denny Jatnika; Komar Sumantadinata; Nora Herdiana Pandjaitan
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 9 No. 1 (2014): Manajemen IKM
Publisher : Institut Pertanian Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (519.998 KB) | DOI: 10.29244/mikm.9.1.96-105

Abstract

The one commodity that is highly prospective for cultivated on an industrial scale and households are catfish (Clarias sp.). The purpose of this study was (1) analyze the feasibility of catfish farming in dry land in the district of Gunung Kidul Yogyakarta Province, (2) analyze the potential of catfish farming in ponds tarp on dry land, (3) develop alternative business development in the district of Gunung Kidul Yogyakarta Province. The method used in this thesis is descriptive method that focuses on technical aspects and business cultivation, as well as a SWOT analysis. Based on the feasibility analysis has a promising prospect and deserves to be developed. To maximize revenue catfish farmers, a combination of strategies SO, WO Strategies and strategy ST is an appropriate strategy to be chosen by farmers to improve their business. Increase the number and extent of ponds and develop farming, applying methods of maintenance and cultivation of good, as well as expand market coverage ranging from individual consumers, restaurants and traditional markets to restaurants to modern markets to improve capital efficiency and increase profits for farmers catfish on dry land in the district of Gunung Kidul.