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SISTEM INFORMASI PENGENDALIAN ASSET KENDARAAN DI PERUSAHAAN TRANSPORTASI Donny Sanjaya; Hafizh Abdurachman; Austin Arif Wicaksono; Fajar Masya
Rabit : Jurnal Teknologi dan Sistem Informasi Univrab Vol 6 No 1 (2021): Januari
Publisher : LPPM Universitas Abdurrab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36341/rabit.v6i1.1544

Abstract

The process of controlling assets in a company is often constrained because of the lack of tools and systems. To facilitate the control of assets owned by the company in reducing the budget, a web-based application was made with the name "REMINDsset" that can be accessed by web browser any. This application is based on the needs of the company to check the condition of the assets owned by the company. This application is expected to be able to help company owners to manage assets, especially in vehicle parts. The company can automatically be notified of the condition of vehicles owned by the company, the company can also periodically check
Dampak Pemanfaatan Teknologi SEO dalam Pengembangan Website Promosi untuk Meningkatkan Visibilitas UMKM Pariwisata Sulistianingsih, Indri; Ade Rizka; Virdyra Tasril; Donny Sanjaya; Rama Prameswara Ritonga
JPM: Jurnal Pengabdian Masyarakat Vol. 5 No. 4 (2025): April 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jpm.v5i4.2424

Abstract

Digital technology development offers significant opportunities for tourism SMEs to increase their visibility and marketing reach. However, limited knowledge and practical implementation of digital marketing, especially SEO (Search Engine Optimization), remain major obstacles for tourism SMEs in Bali. This community service program aims to enhance the online visibility of Explore Tour and Travel Bali SME through the development of an SEO-optimized website and improvement of the SME team's digital capabilities. The community service partner is Explore Tour and Travel Bali SME, which operates in tour guide services and travel packages targeting both domestic and international tourists. The implementation method uses a participatory approach through five stages: (1) preparation, including problem identification and needs analysis; (2) SEO strategy planning and website content design; (3) website implementation and on-page and off-page SEO optimization accompanied by SME team training; (4) website performance evaluation and team capability assessment; and (5) sustainable development through periodic mentoring. Results show significant improvements with organic website traffic increasing by 42%, 8 keywords ranking on Google's first page, and SME revenue growing by 27% within 6 months of implementation. Positive changes were also observed in attitude aspects (78% increase in digital literacy), socio-cultural aspects (business process transformation from conventional to digital), and economic aspects (market diversification and marketing cost efficiency). This program demonstrates the effectiveness of implementing an SEO-optimized website as a strategy for enhancing visibility and sustainability of SMEs in the tourism sector.