Doni Purnama Alamsyah
AMIK BSI Bandung

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

KEPERCAYAAN KONSUMEN PADA PRODUK ORGANIK Doni Purnama Alamsyah
Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Vol 4, No 2 (2016): JURNAL ECODEMICA
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (421.782 KB) | DOI: 10.31294/jeco.v4i2.822

Abstract

ABSTRACT Indonesia is one of country in ASEAN that has a quite crowded human population; one of its provinces is West Java with Bandung as capital city. However, the high number of population does not compensated by healthy lifestyle, seemed from the low of consumption on organic product. The aim of this study reviews the factor which forms consumer confidence on organic product. Confirmatory Factor Analysis is used as data analysis technique, with survey on consumer that exists in Bandung city as much as 351 respondents. The study result is found that consumer confidence on organic product is still not optimal. This study makes perfect the previous research in which there is factor that can form consumer confidence on organic product such as reliable, dependable, trustworthy, expectation, environmental protection, and safer. Keywords: Trust, Organic Product, Confirmatory Factor Analisys ABSTRAK Indonesia merupakan salah satu negara di ASEAN yang memiliki populasi manusia cukup padat, salah satu provinsinya adalah Jawa Barat dengan Ibu Kota Bandung. Namun demikian jumlah populasi yang tinggi tidak diimbangi dengan pola hidup sehat, terlihat dari rendahnya konsumsi pada produk organik. Tujuan penelitian ini mengkaji faktor yang membentuk kepercayaan konsumen pada produk organik. Confirmatory Factor Analisys digunakan sebagai teknik analisis data, dengan survey pada konsumen yang ada di Kota Bandung sebanyak 351 reponden. Hasil penelitian ditemukan bahwa kepercayaan konsumen pada produk organik belum optimal. Penelitian ini menyempurnakan penelitian sebelumnya dimana terdapat faktor yang mampu membentuk kepercayaan konsumen pada produk organik diantaranya adalah  reliable, dependable, trustworthy, expectation, enviromental protection, dan safer. Kata Kunci: Kepercayaan, Produk Organik, Confirmatory Factor Analisys
MEMBANGUN KEPERCAYAAN NASABAH PADA INTERNET BANKING Doni Purnama Alamsyah; Rizki Anugrah
Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Vol 3, No 2 (2015): Jurnal ECODEMICA
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (92.605 KB) | DOI: 10.31294/jeco.v3i2.33

Abstract

Abstrak - Kepercayaan nasabah menjadi hal penting dalam meningkatkan pelayanan bertransaksi di Bank. Tujuan dari penelitian ini membangun kepercayaan nasabah melalui penerimaan kualitas dan penerimaan risiko. Terdapat 100 nasabah yang digunakan untuk mengkaji hubungan dan pengaruh antar variabel penelitian yang diuji melalui hipotesis. Melalui kuesioner yang disebar pada tahun 2015. Hasil penelitian ditemukan adanya hubungan yang berbanding terbalik antara penerimaan kualitas dan penerimaan risiko, serta kepercayaan nasabah dapat ditingkatkan melalui peningkatan penerimaan kualitas dan penekanan penerimaan risiko nasabah atas produk internet banking. Penelitian ini menyempurnakan penelitian sebelumnya dan memiliki implikasi pada penerapan pelayanan nasabah secara online di Bank Rakyat Indonesia.Kata Kunci: Penerimaan Kualitas, Penerimaan Risiko, Kepercayaan NasabahAbstract - Customer trust more important in improved service transactions in the Bank. The purposed of this study build customer trust through the perceived quality and perceived risk. There are 100 customers who used to study the relationship and influenced between the variables tested through hypothesis. Through questionnaires distributed in 2015. The research found inversely proportional relationship between perceived quality and perceived risk, as well as customer trust can be enhanced through increased perceived quality and decreased perceived risk of customers on internet banking products. The complete study and previous research has implications for online customer service application in Bank Rakyat Indonesia.Keywords : Perceived Quality, Perceived Risk, Trust
PENTINGNYA EXTERNAL FACTORS UNTUK KEUNGGULAN BERSAING INDUSTRI ENERGI BARU TERBARUKAN Doni Purnama Alamsyah
Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Vol 4, No 1 (2016): JURNAL ECODEMICA
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (455.824 KB) | DOI: 10.31294/jeco.v4i1.350

Abstract

ABSTRACKRenewable Energy Industry in Indonesia is an important concern now, where government supports as external factors play an important role. External factors are important in gain competitive advantages of Renewable Energy industry in Indonesia. Therefore, this research focused on the study of the theoretical review of the relationship between external factors and competitive advantage. Discussed the theory study with previous research in this qualitative research, is used to model the latest research at the Renewable Energy industry. Results of the study found the importance of external factors in the Renewable Energy industry in gain competitive advantage. Another thing to note in particular the Renewable Energy industry in Indonesia on external factors is the political, economic, social, and technological. Utilized of these factors are important in improving competitive advantage. While the things that need to be considered by the Renewable Energy industry in competitive advantage is quality, capable, position, profitability, management and corporate image. This study theoretically improvement of previous research, and recommendations to develop with empirical study in the next research for the Renewable Energy industry.Keywords: External Factors, Competitive Advantage, Renewable Energy.