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All Journal Widya Cipta : Jurnal Sekretari dan Manajemen
nurhidayati nurhidayati
ASM BSI Jakarta
Decision Sciences, Operations Research & Management Social Sciences

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Pelayanan Pendaftaran Tanah Sistematis Lengkap (PTSL) Terhadap Kepuasan Masyarakat Pada Badan Pertanahan Nasional Kabupaten Bekasi nurhidayati nurhidayati; Rani Silpia
Widya Cipta - Jurnal Sekretari dan Manajemen Vol 2, No 2 (2018): September 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (76.851 KB) | DOI: 10.31294/widyacipta.v2i2.4419

Abstract

The National Land Agency (BPN) is a Government Institution established to assist the society in the management of land rights. To facilitate service to the society, BPN has a Complete Systematic Land Registration Program (PTSL). The purpose of this study was to determine the effect of Complete Systematic Land Registration Service (PTSL) on society satisfaction in the Bekasi District National Land Agency. The researchers use descriptive quantitative research methoyds using SPSS 22.0 application. The research sample was taken in non probability sampling, specifically purposive sampling, on 47 respondents by distributing questionnaires. The analysis used was the correlation coefficient test method, determination and regression equation. The results of the calculation, the correlation value of 0.532 which means that there is a strong relationship between public service to socie satisfaction at the BPN Office, the coefficient of determination is 2.83% and the remaining 71.7% is influenced by other factors and the regression equation of Y = 5.956 + 0.799X which means if public service = 0, then community satisfaction is 5,956 and every additional public service 1% will increase community satisfaction by 0,799. After the hypothesis is tested, Ha is accepted and H₀ is rejected as a public service has an influence on society satisfaction at the Bekasi District BPN Office. 
Analisis Pengaruh Kepuasan Pelanggan Terhadap Loyalitas Pelanggan pada Fish Streat Cabang Tebet Nurhidayati Nurhidayati; Kartika Yuliantari
Widya Cipta - Jurnal Sekretari dan Manajemen Vol 2, No 1 (2018): Maret 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (120.559 KB) | DOI: 10.31294/widyacipta.v2i1.2918

Abstract

Competition in business today is getting tougher. To attract buyers is not enough just rely on products and quality of the goods, but also required services that can provide satisfaction to customers. The hope with the satisfaction, there will be customer loyalty, and end up gaining profits in the business. This study aims to determine the effect of customer satisfaction on customer loyalty Fish Streat Branch Tebet. By using quantitative methods, data collection through observation methods, interviews, documentation and questionnaires distributed to 86 respondents. Based on questionnaires distributed to 86 respondents, obtained the results of calculation of correlation coefficient of 0.753 means shows there is a strong influence between customer satisfaction with customer loyalty. The result of calculation coefficient of determination, customer satisfaction to customer loyalty that is equal to 0,567% and the rest influenced by other factor not explained in this research. The regression coefficient test shows that Y = -3.240 + 1.219 X, indicating that there is a decrease in customer loyalty of -3.240, if customer satisfaction equal to 0 and every increase / decrease in customer satisfaction of 1, then can increase / decrease customer loyalty of 1,219 .Keywords: Customer Satisfaction, Customer Loyalty 
Co-Authors Rani Silpia Yuliantari, Kartika