Horidatul Bakiyah
AKOM BSI JAKARTA

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Tindakan Politik Perempuan PKS Dalam Kaderisasi Horidatul Bakiyah
Jurnal Komunikasi Vol 9, No 2 (2018): September 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (185.301 KB) | DOI: 10.31294/jkom.v9i2.4481

Abstract

Humans act with regard to all things and directs its behavior observed in the act as it is interpreted. The political actors are women who are on the Islamic-based political organization that PKS run regeneration. Recruitment function as a function that is executed in the PKS women regeneration. The involvement of women in the political sphere and democracy should be a requirement, so as to give birth to the protection of the rights and interests of women. This study using Alfred Scutz theory that social science thinking is closely related to various forms of interaction which is essentially political communication in society that women's political action. The symptoms in the social world is nothing but an object of formal study (focus of interest) of social phenomenology, namely the women's first political action, which is both a motive for the actions, and the third mainstreaming women's consciousness. The paradigm used in this research were interpretative paradigm and approach used is a qualitative approach , whereas the method used in this study is the phenomenological method. In this study  the writes found that in women's political action PKS divided into three normative action , aggressive action , and collaborative action . While the women's political motives are involved and merged into PKS divided into two , in order to motive and because motive . And women's political consciousness of PKS in the regeneration grouped into consciousness supervision ( on the surface ) and consciousness underground ( below the surface ) Keywords: Actions, Motif, Consciousness, Politics, Women, Regeneration
STRATEGI PUBLIC RELATIONS PT HONDA MEGATAMA KAPUK DALAM CUSTOMER RELATIONS horidatul bakiyah
Jurnal Komunikasi Vol 11, No 2 (2020): September 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v11i2.8205

Abstract

The development of information and communication technology is increasingly growing. Today's society is so spoiled by the many types of communication media, and one of the most interesting people in Indonesia today is Instagram social media. Many positive things can be explored from Instagram, and one of the most used by people in Indonesia is as a medium for doing business online. Many of the offline-based companies are now using Instagram to show the existence of their companies in the world of social media. Likewise with PT. Honda Megatama Kapuk participated in utilizing Instagram as a strategy in customer relations. PT. Honda Megatama Kapuk itself is a company engaged in the automotive sector. The research was conducted with qualitative research methods, where the technique of collecting data through the stages of observation, in-depth interviews, literature studies and documentation. The results show that the strategy of using Instagram social media in Customer Relations is very effective in reaching customers who are active in social media, making it easier for companies to disseminate information about products and company operations. Through Instagram, customers feel more familiar and close to the company so that it has a positive impact on the company in monitoring what information needs are needed by loyal customers.Keywords: Public Relations Strategy, Customer Relations, Instagram