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All Journal JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET)
Hery Syahrial
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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PENGARUH KOMUNIKASI YANG EFEKTIF DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PADA PT LANGKAT NUSANTARA KEPONG KANTOR KEBUN GOHOR LAMA Nurul Azmi; Hery Syahrial
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v3i1.238

Abstract

This research aims to determine : 1)The effect of Effective Communication on Performance Employee  in  PT  Langkat  Nusantara  Kepong  Kantor  Kebun  Gohor  Lama.  2)  The  effect  of Motivation  on  Performance  Employee  in  PT  Langkat  Nusantara  Kepong  Kantor  Kebun  Gohor Lama. 3) The effect of Effective Communication and Motivation on Performance Employee in PT Langkat Nusantara Kepong Kantor Kebun Gohor Lama. The Types of this research is associative research.  Analysis  technique  of  this  research  is  multiple  regression  analysis.  Population  of  this research are the 56 employees at PT Langkat Nusantara Kepong Kantor Kebun Gohor Lama. The technique of sampling used boring sampling. This research data sourced from primary data and process data collection using questionnaires. The result of this research are : As partially effective communication variable has positive effect and significant on performance employee variable, on the  value  of  partial  test  is  (3.807  >  1.674).  Motivation  variable  has  positive  effect  and  not significant on performance employee variable, on the value of partial test is (1.082 < 1,674). And as  simultantly  effective  communication  and  motivation  have  positive  effect  and  significant  on performance employee, on the value of simultantly test is (13.735 > 3.17).Keyword : Effective Communication, Work Motivation, Performance Employe.
THE INFLUENCE OF BRAND IMAGE AND STORE ATMOSPHERE ON CONSUMER PURCHASE INTEREST OF KOPI PETIK JL.PEMBANGUNAN KM.12 Rio Fahmi Huseini Ritonga; Riza Fanny Meutia; Hery Syahrial; Nindya Yunita
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 4 (2025): MARCH
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i5.728

Abstract

This article aims to determine the influence of Lifestyle on Purchasing Decisions in Dagi This study aims to determine the influence of Brand image on Consumer Purchase Interest in Kopi Petik Jl.Pembangunan km.12. To determine the influence of Store atmosphere on Consumer Purchase Interest in Kopi Petik Jl.Pembangunan km.12. To determine the influence of Brand image and Store atmosphere on Consumer Purchase Interest in Kopi Petik Jl.Pembangunan km.12. The sampling technique used in this study is probability sampling, the number of samples in this study was 98 consumers who made purchases at Kopi Petik Jl.Pembangunan KM.12. The data analysis technique used is descriptive analysis technique and statistical analysis technique. The method of data collection through distribution, namely conducting searches and distributing questionnaires to consumers who make purchases at Kopi Petik Jl.Pembangunan KM.12. The results of this study indicate Based on the results of the study, it shows that partially the Brand Image variable has a positive and significant effect on consumer purchase interest in Kopi Petik Jl. Pembangunan Km.12. Based on the results of the study, it shows that partially the store atmosphere variable has a positive and significant effect on consumer purchasing interest in Kopi Petik Jl. Pembangunan Km.12. Simultaneously, there is a positive and significant effect on the brand image and store atmosphere variables on consumer purchasing interest in Kopi Petik Jl. Pembangunan Km.12.
THE INFLUENCE OF ORGANIZATIONAL CREATIVITY AND ORGANIZATIONAL INNOVATION ON ORGANIZATIONAL PERFORMANCE IN PT. NUSANTARA PLANTATIONS IV REGIONAL I MEDAN Isma Nanda Saputri; Hery Syahrial; Tohap Parulian Sihombing
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 4 (2025): MARCH
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i5.731

Abstract

This study aims to determine the effect of organizational creativity and organizational innovation on organizational performance at PT. Perkebunan Nusantara IV Regional I Medan partially. This study uses a quantitative approach with a sample of 165 employees selected using stratified proportional sampling and convenience sampling. Data were distributed to respondents using a questionnaire with a Likert scale of 1-5 which was distributed directly and also via google form. Furthermore, the data obtained were analyzed using multiple linear regression with SPSS software version 23. The results of the analysis showed a positive and significant effect between organizational creativity on organizational performance, as well as a positive and significant effect between organizational innovation on organizational performance. This study contributes to the integration of organizational creativity and organizational innovation on organizational performance in one research framework, which in previous studies to the best of the researcher's knowledge has not been found, and also enriches the literature review related to antecedents of organizational performance in the context of plantation sector research. Furthermore, this study provides input to leaders about the importance of organizational creativity and organizational innovation in improving organizational performance.
Co-Authors Isma Nanda Saputri Nindya Yunita Nurul Azmi Rio Fahmi Huseini Ritonga Riza Fanny Meutia Tohap Parulian Sihombing