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Junaidi Junaidi
Universitas Indonesia

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DOES DIET START TOMORROW? A DISCOURSE ANALYSIS OF SELF-DEPRECATING HUMOR AGAINST DIET CULTURE IN DIET STARTS TOMORROW Astrid Restu Chaerani; Junaidi Junaidi
Celtic : A Journal of Culture, English Language Teaching, Literature and Linguistics Vol. 6 No. 2 (2019): December 2019
Publisher : University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/celtic.v6i2.9940

Abstract

The hegemonic diet culture has recently become ruled out due to its painful methods of losing weight and its bad side effect for health. However, it is hardly denied that many women still put their body weight as a big matter due to the perpetuated portrayal of slim female figures throughout visual media. This article contains a discourse analysis of the Instagram page Diet Starts Tomorrow (@dietstartstomorrow), a humor-branded page reflecting upon female’s daily life that tends to involve diet culture in it throughout textual jokes. Data obtained from numbers of humorous text contain self-criticism, rejection, and circumvention of so-called healthy lifestyle written and posted by mostly female speakers. Through Gramscian lens, it is explored that self deprecating humor articulates young women’s resistance towards the hegemonic diet culture. Self deprecation primarily serves as a comfort space for young women, boosts self-confidence, and creates mutual understanding between audience through unveiling their emotional vulnerability. The results of the study refer to the humorous self-deprecatory text as a critique towards strict diet methods and beauty standards, for example by not judging female who keep consuming junk food or large portions of food. The research suggests further examination on how language is utilized to empower fat movement within the society of both gender.
WHO ARE AMERICANS? ANALYSIS OF OBAMA AND TRUMP’S POLITICAL SPEECHES ON IMMIGRATION Sonia Tinshe; Junaidi Junaidi
Celtic : A Journal of Culture, English Language Teaching, Literature and Linguistics Vol. 6 No. 2 (2019): December 2019
Publisher : University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/celtic.v6i2.9947

Abstract

Immigration has been a crucial discussion in the American politics ever since the nation was still writing its constitution. Seeing how immigrants have shaped the American society, it is important to see how they are perceived, as minorities, by significant political figures, such as the president. The objective of this paper is to understand the ideology behind Obama and Trump’s political speeches about immigration, as well as its relevance to the political discourse and social context in America. Five political speeches from Obama (2009-2014), as well as two political speeches from Trump (2016-2017) are analyzed, as the primary data, using Critical Discourse Analysis, particularly Fairclough’s (1993) three-dimensional framework. The finding shows that Obama’s and Trump’s ideology on immigration is related with their idea of the immigrant’s identity in American society. It is shown through their word choice, such as pejorative adjective, and the theme related with the issue of immigration. Seen from the political discourse, the speeches are showing perceived superiority that the presidents have over immigrants. Moreover, from the social perspective, it dehumanizes and reduces the identity of immigrants.
A Discourse Historical Analysis of Identity Construction in Becoming (2018) by Michelle Obama Melenia Savhira; Junaidi Junaidi
k@ta: A Biannual Publication on the Study of Languange and Literature Vol. 24 No. 2 (2022): DECEMBER 2022
Publisher : The English Department, Faculty of Humanities & Creative Industries, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (380.073 KB) | DOI: 10.9744/kata.24.2.90-99

Abstract

Research on identity through written narrative has been popular in the linguistics field over the decades. In this paper, a famous memoir written by Michelle Robinson Obama, Becoming (2018), is examined to analyze the construction of identities. This memoir is chosen because of the strong personal narrative and inspiring story which recounts the struggle of the African American woman against discrimination in the United States. This paper focuses on Becoming Us, which is examined through the Discourse-Historical Analysis (DHA) by Ruth Wodak. This approach offers several discursive strategies, some of which are referential/nomination and predication that are applied to analyze the linguistic features which provide positive, negative, and neutral representations of the social actor. All of these representations contribute to construct Michelle Obama’s cultural and racial identities. The novelty of this research lies in a more linguistic approach and historical context as the endeavors to examine the identities.
Discursive Construction of Female Sexuality in the Game VA11 Hall-A: Cyberpunk Bartender Action Fatiha Nefissa Kinandera; Junaidi Junaidi
k@ta: A Biannual Publication on the Study of Languange and Literature Vol. 27 No. 1 (2025): JUNE 2025
Publisher : The English Department, Faculty of Humanities & Creative Industries, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/kata.27.1.1-17

Abstract

This paper examines the representation of female sexuality in the visual novel game VA-11 Hall-A: Cyberpunk Bartender Action. Previous research on female sexuality in video games has primarily focused on visuals, leaving a gap in language-based analysis. This study employs Critical Discourse Analysis (CDA), using Fairclough's (2001) three-dimensional model and Nussbaum’s (1995) objectification theory to examine four dialogues from the game. The results indicate efforts to challenge the traditional stance on sexuality, however further linguistic analysis reveals contradictions to these intentions. The analysis also highlights an emphasis on physical attractiveness and fragmented body parts for the enjoyment of others. This emphasis is achieved through language shaped by the Western Anime subculture community of practice, aligning character appeal with player expectation. The article concludes that the sexualized portrayal of female characters aligns with dominant discourses on sexuality, contributing to the perpetuation of this cultural phenomenon.