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KESENIAN DAN TEKNOLOGI DI ERA DISRUPSI (Studi Terhadap Akun Instagram Madihin @gazali_rumi) Rahmi Hartati; Najla Amaly
Alhadharah: Jurnal Ilmu Dakwah Vol 18, No 2 (2019)
Publisher : UIN Antasari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18592/alhadharah.v18i2.3382

Instagram is one of the most popular social media in the new media age community, including the people of Indonesia. Based on survey data released by the Indonesian Internet Service Providers Association (APJII) in 2016 there were 19.9 million Instagram accounts registered. Instagram not only uses the media to post pictures of daily activities, but already uses promotional facilities and to preserve the culture. Madihin is a culture originating from South Kalimantan. The @gazali_rumi account is an Instagram account that has Madihin art posts. Social media can be the latest innovation in preserving this traditional art, while social media has become a characteristic of modern society today.

KUALITAS INFORMASI TERHADAP CITRA DESTINASIPASAR TERAPUNG PADA WISATAWAN DOMESTIK Najla Amaly
Alhadharah: Jurnal Ilmu Dakwah Vol 16, No 32 (2017)
Publisher : UIN Antasari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18592/alhadharah.v16i32.1878

This study aimed to identify the effect on the image quality destination information Travel Floating Market on domestic tourists who are domiciled in the city of Banjarmasin. In the year 2014-2015 has been designated as the year for the promotion of South Kalimantan province in the restructuring program of Library Air Travel Banjarmasin by the local government. This program has continued to the present, so that the local government is still heavily in the promotion tours. The local government has made tourism promotion through marketing communications mix. Particularly Travel Floating Market is an icon of South Kalimantan which became the main attraction which was appointed by the local government to promote the city of Banjarmasin as the City of a Thousand Rivers. But over the years there has been no attempt to evaluate the results of the promotion. Whether the information provided has been perceived positively by tourists or not. BPS data from Banjarmasin has occurred rise and fall of the number of tourist visiting the city of Banjarmasin. In 2014 the decline in the number of tourists visiting the city of Banjarmasin. Banjarmasin city government that has never evaluates whether the information of the marketing communications mix Banjarmasin Floating Market has succeeded in creating a positive image for tourists. This study uses the theory of S-O-R where stimulus effect on the response. This research is a quantitative explanation. By distributing questionnaires to 100 respondents of research, the results of this study based on the analysis done by simple linear regression analysis, it can be concluded that the quality of information significant effect on the image of the destination. Values influence of independent variables in this study has a value of 27.4% in affecting the image of the destination.

KESENIAN DAN TEKNOLOGI DI ERA DISRUPSI (Studi Terhadap Akun Instagram Madihin @gazali_rumi) Rahmi Hartati; Najla Amaly
Alhadharah: Jurnal Ilmu Dakwah Vol 18, No 2 (2019)
Publisher : UIN Antasari Banjarmasin

Instagram is one of the most popular social media in the new media age community, including the people of Indonesia. Based on survey data released by the Indonesian Internet Service Providers Association (APJII) in 2016 there were 19.9 million Instagram accounts registered. Instagram not only uses the media to post pictures of daily activities, but already uses promotional facilities and to preserve the culture. Madihin is a culture originating from South Kalimantan. The @gazali_rumi account is an Instagram account that has Madihin art posts. Social media can be the latest innovation in preserving this traditional art, while social media has become a characteristic of modern society today.

KUALITAS INFORMASI TERHADAP CITRA DESTINASIPASAR TERAPUNG PADA WISATAWAN DOMESTIK Najla Amaly
Alhadharah: Jurnal Ilmu Dakwah Vol 16, No 32 (2017)
Publisher : UIN Antasari Banjarmasin

This study aimed to identify the effect on the image quality destination information Travel Floating Market on domestic tourists who are domiciled in the city of Banjarmasin. In the year 2014-2015 has been designated as the year for the promotion of South Kalimantan province in the restructuring program of Library Air Travel Banjarmasin by the local government. This program has continued to the present, so that the local government is still heavily in the promotion tours. The local government has made tourism promotion through marketing communications mix. Particularly Travel Floating Market is an icon of South Kalimantan which became the main attraction which was appointed by the local government to promote the city of Banjarmasin as the City of a Thousand Rivers. But over the years there has been no attempt to evaluate the results of the promotion. Whether the information provided has been perceived positively by tourists or not. BPS data from Banjarmasin has occurred rise and fall of the number of tourist visiting the city of Banjarmasin. In 2014 the decline in the number of tourists visiting the city of Banjarmasin. Banjarmasin city government that has never evaluates whether the information of the marketing communications mix Banjarmasin Floating Market has succeeded in creating a positive image for tourists. This study uses the theory of S-O-R where stimulus effect on the response. This research is a quantitative explanation. By distributing questionnaires to 100 respondents of research, the results of this study based on the analysis done by simple linear regression analysis, it can be concluded that the quality of information significant effect on the image of the destination. Values influence of independent variables in this study has a value of 27.4% in affecting the image of the destination.

Komunikasi Dakwah Persuasif KH. Husaini Hanafi dalam Menanamkan Nilai-Nilai Islam Melalui Majelis Taklim Nafahattur Rabbani Kota Balikpapan Hairul Hatami; Nahed Nuwairah; Najla Amaly
Al-Hiwar Jurnal Ilmu dan Teknik Dakwah Vol. 11 No. 2 (2023): Juli-Desember
Publisher : Fakultas Dakwah dan Ilmu Komunikasi UIN Antasari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18592/alhiwar.v11i2.11515

Da'wah communication is an aspect of Muslim life which is one of the religious obligations and also has a goal to bring about changes in behavior, attitudes or actions that are in accordance with Islamic messages. Dai is not only to understand Islamic values but also to try to direct Mad’u to always apply Islamic values in his life so that changes are felt not only in understanding but also in Mad’u's attitudes, behavior and actions. To achieve this goal, an appropriate persuasive communication strategy is needed in carrying out da'wah activities so that the messages of Islamic teachings (messages) reach the mad’u through various means, one of which is through the Nafahattur Rabbani Taklim Council in Balikpapan City. The purpose of this research is to determine the persuasive da'wah communication carried out by KH. Husaini Hanafi in instilling Islamic values. This research method uses a qualitative descriptive method with the type of field research. Data collection was carried out by means of observation, interviews and documentation. Data analysis techniques by means of data reduction, data presentation and drawing conclusions. The research results show that the persuasive da'wah communication strategy implemented by KH. Husaini Hanafi in instilling Islamic values through the Nafahattur Rabbani Taklim Council uses a family approach, uses stages of understanding mad’u, determines relevant messages and materials, starts da'wah communication by building a warm and comfortable situation and uses persuasive communication with participation methods, methods association, icing device method, and pay-off method.

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